Chip Wars: Martin’s Potato Chips


Well, that article on “the best” chips really got me thinking about potato chips… so I wrote to a bunch of PA chip manufacturers, and may still reach out to some more.  Oddly, Martin’s Potato Chips is the last company to which I had written, and the first to reply.  I’m seriously going to need to give their chips a try.  Sadly, they dodged my Snyder of Berlin vs. Snyder’s of Hanover question… which in essence is the point upon which I keep hammering with these emails.  I may have to write back and press the issue.

Oh well, here’s my letter…

from ERiC AiXeLsyD world.and.lunar.domination@gmail.com
to Butch & David Potter info2@martinschips.com
date Tue, Jul 6, 2010
subject Where can I find Martin’s Chips in & around Pittsburgh, PA?

Hello Butch & David,

I was recently reading an Article thanks to Yahoo! Shine declaring that they had discovered the “best” potato chips.  Naturally, being from Pennsylvania… I called shenanigans on the whole thing, as they didn’t mention either Snyder of Berlin or Snyder’s of Hanover, Herr’s, Utz, or even (ugh) Wise.

I expressed my opinion in the comments section, and even blogged about it.  While in the comments section, I was intrigued by someone named Melanie mentioning your fine company.  The comment was a simple one:

Martins Potato Chips Kettle-Cooked and Bar-B-Que Waffle. Made in Thomasville, Pa. 15 minutes from York, Pa. Loved by President Clinton. Really there are no others that compare.

Now, while I can’t say for sure  that former president Bill Clinton is an expert on snack foods… he does struggle with weight issues, so apparently the man likes his food.  Although, one could certainly question his taste in other areas such as women and politics… but I digress.  Hopefully his taste in food is discerning, and not like that of a garbage disposal (as is the case with some people who struggle with said weight issues).

After a quick Google search I found your website, and find it quite refreshing that you acknowledge the area “is located in south central Pennsylvania which is considered by many to be the snack food capital of the world.”  I assume that you welcome friendly snack competition from your aforementioned competitors then.  There is room for everyone at the snack table!

I must confess that I have never had any Martin’s products.  If I’ve seen them in a local store, I must have glossed over them.  This is something that I must correct, my friends!  Do you have a list of available products and/or a list of where your products are sold in the area surrounding Pittsburgh (more specifically just South of the city).

I do like Snyder of Berlin’s Honey BAR-B-Q chips, Herr’s Ketchup chips, and non-locals BEER CHIPS.  I would count those 3 among my favorites.  Perhaps you’ve heard of them?

At any rate… I like your promotion of snack unity for the region.  Perhaps you need to teach Snyder of Berlin and Snyder’s of Hanover a lesson!  Their passive aggressive packaging indicating that there is no association between one and the other when they clearly had a common origin is laughable and preposterous.  Do you feel the need on your packaging to indicate that you’re not associated with Martin Guitars?  That you can’t eat their guitars, and you can’t play your chips as a musical instrument?  I bet not.  (They’re also from that side of the state, aren’t they?)

I look forward to hearing from you, hope you had an excellent Independence Day weekend, and are ready to be back in the snack chip world!  Thank you in advance for your time and (hopefully) a continued dialog!

Champion Chip Connoisseur,
-Eric Aixelsyd

And here’s their reply:

from Chatney Almoney calmoney@martinschips.com
to world.and.lunar.domination@gmail.com
date Thu, Jul 8, 2010
subject Where can I find Martin’s Chips in & around Pittsburgh, PA?

Good Morning Eric Aixelsyd,

Thank you for inquiring about Martin’s Potato Chips.  We are a family owned company in York County.  We use a distributer in the Pittsburg area.  He said that the closest he can get to southern Pittsburg is Smithfield on Forbes at 234 Forbes Ave. He also said downtown carries several varieties as does McKees Rocks Foodland at 1100 Chartiers Ave.  Also, the Giant Eagle in Crafton (Crafton-Ingram Shopping Center) might be another convenient alternative.  I hope this helps you to find our products.

I would like to thank you for taking the time to look into our products.  We also carry a honey BBQ chip, but it is a little different than the Snyder of Berlin’s brand.  Our most popular products are our BBQ Waffle Chips, our Kettle Cook’d Chips and our Butter Popcorn.  I hope you enjoy them.

Thanks again,

Chatney Almoney
Sales Coordinator
Martin’s Potato Chips
calmoney@martinschips.com

Heh.  Chatney needs to learn about the “h” on the end of Pittsburgh.  She apparently side-stepped the Martin Guitars question, too.  I mean, they are only 2½ hours apart.

I see that Butch & Dave Potter don’t reply to the email address that’s posted as their contact address on the site.  Why put it out there if you’re not going to reply?

Also, I looked all through their online store, and don’t see any Honey BBQ chips.  I’m thoroughly confused.

All in all, I think I like Martin’s as a company.  They seem quaint.  They were the first to reply.  They do, however need a better website… and they need to address the Snyder vs. Snyder’s issue as well as the Martin Guitars inquiry.  Perhaps I should write to Martin guitars?

In all seriousness, I need to set up a factory tour road trip where I tour the Yuengling Brewery, the Martin Guitar Factory, and some chip manufacturers.

Dog Turds and Toothbrushes


Amused & annoyed by the lack of formal response from Subway, I decided to reboot (again with editing help from Dave).  I sent a new message via the webform (luckily this time it fell within their character limit), and also via snail mail:

Hello Friends!

This message is less about a specific Subway location, and more about Subway practices in general.

I hear from recent news reports that Subway has their cheese tessellation issues under control and will assert a more correct cheese placement this July.  Independence for dairy goodness!

Although I was worried about the cheese triangle issue, I am still more concerned about food allergen and cross-contamination awareness in Subway Employees and Sandwich Artists.

Are you aware of how many people out there suffer from some sort of food allergy?  I believe it’s 11% of the population.  Myself, I’m affected with a severe allergy to shellfish.  I can’t eat in your fine stores unless they’re the small ones in places like Wal-Mart that don’t serve the deadly dreaded seafood death sub.

Not only does the creamy death-inducing concoction reside right beside the other meat, the cheeses, and toppings; it often spews all over the open containers when it’s scooped out with that poor miserable ice-cream scoop.

Then we have the community knife.  If one were to cut someone’s seafood sub with that knife, wipe it off, then cut my sub, there are STILL allergens on that knife, enough allergens to kill me.  Do you want me to be thrown in to an Anaphylactic fit?  I doubt it.  Well, at least, I hope not.

Think about this – do you share your toothbrush with everyone in your household?  Would you with everyone in your office?  Would you share it with everyone that you pass on the way to work in the morning or with everyone who’s eating lunch with you at the same place where you’re choosing to dine?

Yes, it sounds gross, but those potential germs that you’re no doubt currently horrified of are the same as the very real allergens that will most certainly throw me into instant death.

If that didn’t do it for you, imagine I put a giant dried dog turd on the sandwich board, cut it in half, wrapped it, wiped off the knife, and then cut your sandwich.  By Subway’s current logic, that knife is clean and contamination free.  This is most certainly not a pretty picture to you, my friend.  Is it?

I really am looking forward to your thoughts on this issue.  I hope to have a continued dialog until the issue is brought to the attention of those in charge of such things.

I thank you in advance for your time, and I hope to hear from you soon!

Blowing your mind,
-Eric

P.S. – I was wondering, when you work in an office for Subway, do you have an in-office Subway in which the employees receive (or make) their own lunch?  Or, is there a Subway nearby where you get free or discounted food?  Or, are you all too sick of Subway to eat there?

Letters to Subway

Letters to Subway

I had to resort to snail mail to see if I get a better response.  Emails are sadly all too easy to ignore.  Unless you’re persistent, I guess.  I did get a response from Paula Gomez again, this time in direct response to the above message sent via direct email, not the webform:

From: Paula Gomez gomez_p@subway.com
Date: Thu, Jun 24, 2010
Subject: Subway & Allergen Cross-Contamination
To: world.and.lunar.domination@gmail.com

Dear Mr Aixelsyd:

Thank you again for your time and sharing your comments. We value the input of our customers and take this as an opportunity to improve our business and satisfy our guests.

The Company policy directs our independent restaurant owners / operators to take all necessary precautions to prevent the possibility of cross contamination. This includes the policy of washing all utensils and containers after each use. Each restaurant is independently owned and operated and is the responsibility of the franchise owner to implement and enforce the policy.

We will ensure that this important message is reiterated with each restaurant to ensure that proper procedures are followed.

Again, I appreciate you taking the time to contact us. SUBWAY® looks forward to your continued visits.

Sincerely

Paula Gomez

***DISCLAIMER***

The information contained in this e-mail and attachments, if any, is confidential and may be subject to legal privilege. If you are not the intended recipient, you must not use, copy, distribute or disclose the e-mail and its attachment, or any part of its content or take any action in reliance of it. If you have received this e-mail in error please e-mail the message back to the sender by replying and then deleting it. We cannot accept responsibility for loss or damage arising from the use of this e-mail or attachments and recommend that you subject these to your virus checking procedures prior to use. Thank you.

Well, at least she remembers that I contacted them before… but I don’t think she remembers her previous responses.  I think I was assured that they all go through training.  I asked about the training, and didn’t get any solid replies.  Now, it seems to be all on the responsibility of each individual owner/operator.

Sadly but not surprisingly, my postscript about the in-office Subway situation went unanswered.  I’m guessing that’s what puts it over the top… even though I had previously mentioned the thought of a community toothbrush and a dog turd in a food prep area.

I’ll wait for some other responses (if I get any), and try to ratchet this up a notch or two.

Google Engrish.


So, recently I ordered a CD from Japan that I was unable to acquire anywhere else.  I find myself ordering stuff from Amazon.co.jp every once in a while because apparently I like bands that have a penchant for releasing stuff exclusive to other continents.  (Or I like bands that belong to record companies that have a penchant for releasing stuff exclusive to other continents.)

How/why Amazon.com and Amazon.co.jp are two different companies and why I can’t order stuff from the co.jp through my .com account is beyond me, but I have resigned to that fact and got myself an account with each entity.

This latest find is a split featuring Duncan Redmonds (of Snuff/Guns n’ Wankers/Billy No Mates/Duncan’s Divas and more recently Toy Dolls & Bubble and Squeak fame) called Don’t Wake Up the Kids.  I got an email a while ago from Amazon.co.jp alerting me to it’s release… but I haven’t’ seen it anywhere else since.  Duncan said he’d eventually have copies coming out of the UK, but I’m impatient so I had to order it.

Today I got the tracking email, and I decided to pop over to Google Translate to see what it said (even though I knew what the point of the email was & could see the tracking number).  The result was amusing.  I thought I’d share.

Subject: Amazon.co.jp shipping order (000-0000000-0000000)

********************************
Top Amazon.co.jp has updated hourly!
Most Popular Now check => http://www.amazon.co.jp/topsellers
********************************

News from Amazon.co.jp

Products we have shipped your order from you today.

I let you know your order has been processed.

Welcome to Amazon.co.jp, thank you. And the available
I’ll be expecting you.

We ship items are as follows.
————————————————– ——————-
Quantity Item Price Shipped Subtotal
————————————————– ——————-
Do not Wake Up The 1 ¥ 1,600 1 ¥ 1,600

————————————————– ——————-
Subtotal: ¥ 1,600
Shipping: ¥ 2,000

Total: ¥ 3,600 (USD 40.82)
Credit card payment: ¥ 3,600:  (USD 40.82)
————————————————– ——————

Amazon Total points Maipointopeji please visit:
http://www.amazon.co.jp/MyPoints

For more information, please check Amazon points from the following links:
http://www.amazon.co.jp/points-help
————————————————– ——————

This was sent to the shipping address below.

Eric Carroll c/o XXXXXXXXX Like
XXXXXXXXXXXXX
XXXXXXXXXXXXX
XXXXXXXXXXXXX
XXXXXXXXXXXXX
United States

Shipping: FEDEX

The contact number for shipping this document
000000000000

To check the current delivery status, Amazon.co.jp site account ”
Service “(http://www.amazon.co.jp/your- account) were examined with
Available.
However, it may take some time until the situation is reflected in delivery
Please note.

“Account” (http://www.amazon.co.jp/your-account) Page
If you move, you can check your order status online, still sending out work
You can change the contents of other order has not been started.

If you have any questions, “Help Desk”
(http://www.amazon.co.jp/help) please visit.見Tsukara necessary information
If not, “Help Desk” in the “Amazon.co.jp Contacting” The
Linking E-mail please contact us.

Amazon.co.jp offers, new products to suit your choice, recommended
Commodity stocks 申Shi forward to welcome you and informative articles
And up.

Welcome to Amazon.co.jp, thank you.

————————————————– ——————-
This E-mail address is used only for delivery. If not, please reply to this message
Or
The. Amazon.co.jp thank you to the future.

————————————————– ——————-
Amazon.co.jp
http://www.amazon.co.jp
————————————————– ——————-

I’ve heard this referred to as “Engrish“. I find it amusing.  One of these days though, I really would like to learn some Japanese.  It just seems so completely different, it would be really interesting.

The product description that appears even after I click the “see in English” button on Amazon.co.jp is still in Japanese, so I tried that out too…

Do not Wake Up The Kids!: Split
– Reddomonzu Duncan, Joey Cape horizontal Ken Yamaguchi (Artist), Joey Cape (Artist), Ken Yamaguchi horizontal (Artist), Reddomonzu Duncan (Artist)

Contents Introduction
Sun United States and Britain ★, split album is a dream three teamed to lead the world punk scene!
★ <Acoustic> the original keyword, LAGWAGON vocal JoeyCape, SNUFF vocals / drums DuncanRedmonds, you know, and KenYokoyama recorded a song solo just for the work it each three of his! As a player, a songwriter, punks As punk music can play adult because the real experience and ability!
To celebrate the release of this work ★, coupling Japan tour from Leko determine how the following date! Do not miss the limited time premium dream co-star!! ★ LAGWAGON, COKEHEADHIPSTERS, GOOD4NOTHING and handle Featured illustrator “TMpaint” special jacket with newly written!
Are actively engaged in a solo acoustic set with their previous individual 3 ★, the concept of luxury unheard of movement in response to the first acoustic song by punk artist becoming a major upsurge in the world to see Split decision board!
For Artists
JoeyCape: 90 LAGWAGON was formed in California, more than 10 albums released so far as the front man. FatWreckChords FatMike launched by NOFX’s founding member, and 90 made famous by labels such as the US Hazime Hiroshi the part of the punk movement. She is active in 2004 as a band TonySly (NOUSEFORANAME) and split, 1st solo album in 08 years if it is [Bridge and solo as he announces.
DuncanRedmonds: vocals himself in England in 1986 / SNUFF formed serving as a drum. A lot of attention around the world including Europe and America since its activities are still boasts a perennial favorite of many celebrities, including the cover and supported by sound and full of sorrow that Japanese in Japan. In addition to such KenYokoyama SNUFF with his or BILLYNOMATES TOYDOLLS, DUNCAN’SDIVAS various side projects / solo work is known, its name in 2008 as his first solo album [BubbleAndSqueak implemented its complete .
KenYokoyama: Year 94, Hi-STANDARD began working as a guitarist. After he set a milestone in the worldwide number of Japanese as well, since his solo 04 KENBAND KenYokoyama led three albums as a piece of 2 EP, 2 DVD overwhelming support of the work and announce The proud. At the same time, such as PizzaOfDeath launched his own popular band produced by various labels, there continue to lead the Japanese punk scene literally. March 10 The long awaited 4th album to release Four 』.

What?

Little Billy’s Letters


Recently I found myself at Borders, planning to purchase another one of Uncle John’s Bathroom Readers, but I already have all the ones that they had there on the shelf (except for Wise Up, but I don’t know if I like the format of that one), and I’m impatient, so I decided to look around for another book in the humor section.

I found myself drawn to Little Billy’s Letters.  Bill Geerhart is like me.  He likes to annoy others with goofy letters.  His angle is that he’s writing these letters from Billy, his inner child.  I’m only about a quarter of the way through the book, and it is ridiculously entertaining.

From Amazon.com:

What do , Don’t Even Reply, the Church of Scientology, and Donald Rumsfeld all have in common?: They — and many others — have answered letters from “Little Billy”, a grown man with a cache of stamps and far too much time on his hands. Funny, touching, and delightfully quirky, Billy’s letters cover a broad range of subject matter:

  • Operation Drop-Out: Considering dropping out of elementary school, Billy writes to serial killers and celebrities seeking their wise counsel.
  • Billy’s Law: Which Supreme Court Justice prefers the Big Mac to the Whopper? Who is Janet Reno’s favorite crime fighter? What does Robert Shapiro say is the best defense for being framed for murder? Billy finds out.
  • The Making of the Class President: Billy runs for class president and collects “endorsements” from Nancy Reagan, Dick Cheney, George HW Bush, Gerald Ford, Bob Dole, Ken Starr, and Colin Powell.
  • Choosing My Religion: Billy asks representatives from the Catholic, Presbyterian, Mormon, Raelian, Satanic, Scientologist, Hare Krishna and Unification Church (Moonies) what is “cool” or “easy” about their religion.

Presidents, Supreme Court Justices, Celebrities, Heads of Corporations, Serial Killers, Robot Makers, and the NesQuick Bunny have all replied to “Little Billy’s” scrawled questions.

From Facebook:

In the ’90s and 00’s a grown man–in the guise of a child–wrote prank letters to politicians, CEOs, serial killers and others. “Little Billy’s Letters,” available March 9th from HarperCollins, is a collection of this insane correspondence.

Heh.  Right up my alley, right?

The replies from Charles Manson (& some Manson Family members) had me cracking up… making it even more funny is the fact that I probably shouldn’t be laughing at anything involving serial killers.

Advice from Bob Dole or Dan Quayle on anything is probably always hilarious.

Check out some awesome re-printed samples thanks to Boingboing:  Little Billy’s Letters to famous and infamous people

boingboing | Little Billy's Letters to famous and infamous people

It reminds me of some of my other absolute favorite books.  Idiot Letters by Paul Rosa is the first one of this kind that I picked up, and I think my favorite by default.  Then there was The Complete Idiot Letters (also by Rosa).  I think I also have Letters From a Nut, More Letters From a Nut, & Extra Nutty! Even More Letters From a Nut! by Ted L. Nancy.  If they’re not at my house, I’m sure they’re at my mom’s in my old room.  It seems to almost be an emerging genre…  There are a lot of similar books and even websites out there.

Maybe I need to get back to writing some more goofy letters & emails.

At any rate, I suggest picking up this book, or getting it at the library or in your Kindle or iPad or whatever you crazy kids do to read these days.  It’s absolutely hilarious.

Mustafi

Subway bows to cheese tessellation pressure!


Looks like the infamous Left-Handed Toons comic about cheese placement on Subway sandwiches has finally paid off.  No longer will you have to suffer soul-crushing disappointment at the hands of so-called “sandwich artists”!  Well, at least in Australia.

I saw a tweet from Digg that captured my attention this morning, which lead to a link that I couldn’t follow… so I had to Google “Subway Finally Agrees to Tessellate Cheese” and it paid off.

This came from Gawker:

Gawker | Subway Finally Agrees to Tessellate Cheese

This came from The Consumerist:

The Consumerist | Subway to Start Tessellating Cheese

This is the word from Left Handed Toons:

Left-Handed Toons Blog | Cheesy Victory

(Click each photo to check out the source articles…)

Hopefully this wave of geometrical correctness makes its way to the shores of the states soon, and maybe they’ll figure out a way to not use one knife for every sandwich and even a way to stop flinging little creamy bits of death all over the place!  I may have to start bugging my old contacts there once again.

Remove your dip from the refrigerator


A while ago, in a fit of goofiness, I noticed that a can of Frito-Lay cheese dip that we had said “REFRIGERATE IMMEDIATELY AFTER OPENING” on several places on the outside of the can.  So, of course I emailed them via webform stating something to the effect of heeding the warnings as accurately as possible, but now I was stuck with a can of Frito-Lay cheese in the refrigerator, and I wasn’t quite sure how to get out any dip if the can had to stay in the ‘fridge.

Sadly, I didn’t think to email myself a copy like I usually do, and their reply didn’t include my original message.

Apparently, they get this question a lot, this seems well-practiced…

from noreply@fritolay.com
to world.and.lunar.domination@gmail.com
date Mon, May 17, 2010 at 12:00 PM
subject Here’s our response to your e-mail – RE: Fritos dips, Reference #011027198A

Here’s our response to your e-mail – RE: Fritos dips, Reference #011027198A

Hi Eric,

Thank you for writing to us.

Eric, you can remove your dip from the refrigerator, take out the amount you would like to eat and refrigerate the rest.  If this is unclear, please call us at 1-800-352-4477.

We consider you a valued consumer and hope you will continue to enjoy snacks from Frito-Lay.

Best regards,

Linda
Frito-Lay Consumer Affairs
011027198A

Heh.  Oh well, I’ll have to push some more buttons with them next time.  Question for the next list; Why do they add a reference number to their emails if they come from “noreply@fritolay.com” which to me signifies an end to the conversation?

May the Schwartz be with you, always.


Well, I still haven’t gotten around to sending the snail mail version of my Spaceballs Special Edition in 3D idea… but I did pop it off to a few other email addresses.  Of those, they did go to the dudes at Spaceballs: The Prequel.  Sadly, as I write this, that site is no more.  They seem so share my affinity for the odd, as illustrated by this excellent response…

from Aaron Dietz <aarondietz@gmail.com>
to Arik Cearbhall <arikcearbhall@gmail.com>
cc slave2moonlight@yahoo.com
subject Re: Spaceballs 3D – featuring more Yum! Brands characters?

Friends and mighty allies,

It gives me great pain to share that Dark Quino and I (Dark Aaron) will be closing down spaceballstheprequel.com within a month. We thought a lot about the decision and ultimately decided to move on to other projects. This is not because a prequel or other way of furthering the Spaceballs franchise is not merit-worthy! On the contrary, it’s still a fine idea, and it should be done.

However, after many years of fighting the fight, we have agreed to let the project rest.

Sadly, Arik, we were never able to get a personal reply from Mel Brooks, or even anything substantial from his studio. We do take partial credit in promoting Spaceballs enough that they created an animated series for it, but that’s as far as we got.

I wish you the best of luck with your idea, Arik. It is worthy of many exclamation points!!!!!

Love the R2D2 parody-character–yes, let’s put the soul back into the franchise with the most important piece! And Argbar–oh my, there’s no way that wouldn’t be on YouTube, and in people’s heads, and everywhere. Argbar is my new favorite uncreated character. Nice work!

Best to you all. And keep in touch about Spaceballs news at my other e-mail address: aarondietz@gmail.com (darkaaron@spaceballstheprequel.com will soon be going away).

May the Schwartz be with you, always.

Aaron (no longer Dark Aaron)

Heh.  That’s by far the best reply!  Although, the letter from Michael Winslow’s agent saying that Michale would be involved is funny on a whole different level…

Just in case you forgot….

Spacesalls Special Edition in 3D Character Designs

Spacesalls Special Edition in 3D Character Designs

I also wrote back to Rebecca Thornsberry at Chick-fil-A, you may remember that she suggested that I call corporate…

Arik Cearbhall <arikcearbhall@gmail.com>  wrote:

Hello Rebecca,

Thank you for the quick & informative reply, even though this doesn’t have much to do with you!  Have you ever seen Spaceballs?  Are you a Mel Brooks fan?

I really appreciate the corporate phone number, but do you have an email contact there?  I prefer to communicate by email, as I have an intense fear of the telephone.

Good luck with your local Chick-fil-A, you’re consistently the most polite fast food chain, even via email!

Dink Dink, Dink Dink Dink… Dink. Dink. Dink,
Arik

And got another reply…

from Chick-fil-A South Hills  <cfasouthhills@gmail.com>
to Arik Cearbhall <arikcearbhall@gmail.com>
subject Re: Spaceballs 3D – featuring more Yum! Brands characters?

Hello Arik.  I do not have an email address for anyone because I am not sure who to send you to.  Just call that 1-800-CFA-CARE number and ask for someone in the marketing department.  That is what i would start with or they might be able to give you an email address. Since you are calling the corporate office, I was suggest actually calling at first.

Good luck,
Rebecca Thornsberry
Marketing Director

Chick-fil-A at South Hills
1620 Washington Road
Pittsburgh, PA 15241
Store- 412-833-1165
Cell- 412-443-5534
www.chick-fil-a.com/southhills

They’re so polite, even in their replies to obviously insane emails.

IT’S A CRAP!


It’s weird how things interconnect all the time… like thoughts that occur throughout a week or month that are seemingly connected to other random things.

Recently I wrote about Spaceballs 3D.

Uncle John’s Bathroom Reader recently blogged about some crazy toilets.  (You have to see #10.  Seriously.)

I saw something on twitter about an Admiral Ackbar Toilet and was moved to re-tweet.

Certainly this is a toilet worthy of Uncle John’s list, and of moichandizing moichandizing moichandising!

Spaceballs Special Edition in 3D


So, if you’ve been following the Yum! Brands saga, you know that I’ve been messing with them for a while on both legitimate and goofy levels, and that I had this idea a while ago.  I finally acted upon it.  I had to set up an alias to do it, as I’m sure most of my contacts just cringe when email from me hits their inbox.  Mel Brooks either doesn’t have an email address, or it’s a closely guarded one… as it’s very difficult to find anything for him.  I may have to print this out & snail mail it.  I’m sure it has the potential to get a funny reply.

I see, your Shwatrz is as big as mine…

from: Arik Cearbhall <arikcearbhall@gmail.com>
to: [All kinds of people]
subject: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: gmail.com

Hello my friends,

At last we meet again for the first time for the last time.

I write to you today with a revelation regarding Spaceballs. It is my belief that something needs to be done before George Lucas releases Star Wars in 3D, Spaceballs needs to have a re-vamped special edition (like the Star Wars ones released in 1997), possibly even jumping in to 3D before Star Wars.

The reason that I’m writing to both “Yum! Brands” and MGM employees is because I can’t find a good email address for Mel Brooks. Does Mel have an email address?

MGM still owns the rights to the movie, correct? Also, I address “Yum!” because, as you well know, two characters that are parodies of “Yum! Brands” brands appear quite prominently in the Spaceballs saga. If you don’t know, here’s some help from Wikipedia:

  • Pizza the Hutt, named after the pizza restaurant chain, is a half-man, half-Pizza Mafioso and a parody of Jabba the Hutt. He forces Lone Starr to pay one million credits to him. By the end of the film, however, a “news segment” watched by Lone Starr and Barf reveals that Pizza got locked in his limo and ate himself to death, thus meaning Lone Starr and Barf won’t have to pay anymore. The voice of Pizza the Hutt is performed by Dom DeLuise.
  • Colonel Sandurz[8] is a parody of the leading Imperial Officers from Star Wars, such as Veers and Piett or Grand Moff Tarkin. ‘Colonel’ is his rank; however, ‘Kernel’ is his real name. His name is a pun on KFC‘s founder Colonel Sanders. (At one point, Dark Helmet taunts him into action, saying, “What’s the matter, Colonel Sandurz? Chicken?“)

I believe that the Schwartz has aligned because at the time of the filming of Spaceballs, these were parodies of two wholly separate fast food companies. (Or were PepsiCo or TriCon in control at that point?) Now, they are just two of many systems in the “Yum!” galaxy, if you will.

The opportunity exists to film news scenes and digitally insert new characters… and in the spirit of the original; “Moichandizing! Moichandizing! Moichandizing!” I still never did get Spaceballs, the flamethrower. We are at a point in time with advertising and merchandising where a once preposterously offensive idea would now be considered almost normal.

This could be a huge cross-promotional tie-in empire, and may even save MGM from its current financial woes. I propose a set of new characters, new scenes, and new toys/products…

New Characters:

  • AN-UU (pronounced “Ay – en – double – you”), the fearless side-kick to Dot Matrix. After all, this is the most obvious glaring omission from the original Spaceballs movie. Yeah, you can combine Luke & Han, but you can’t drop R2-D2! He is the undeniable (albeit mechanical) heart of the Star Wars franchise. Imagine, he could be like a little root-beer bottle or vending machine shaped droid.
  • Tako Juan Bellobi, Lone Star’s other mentor, who gives him the Schwartz ring saying it was his father’s, then sends him to Yogurt to learn how to use it. Living in a desert, the Mexican tie-in, a colorful Mexican-styled blanket instead of the Jedi robe… a “Stinking Badges” Blazing Saddles reference, a cojones joke or two, this could be a comedic gold mine.
  • Long Jon Argbar, arguably one of the most recognizable internet memes of all time would be Admiral Ackbar’s “It’s a Trap!”. This simply cannot be ignored. Long John Silver and Admiral Ackbar would be a perfect mix given their similar aquatic nature. I see the character almost like Davy Jones from Pirates of the Carribbean: Dead Man’s Chest. Also, if we want to get super nerdy, I have derived the name Argbar from (obviously) Ackbar and the Latin for silver, argentum. Tie in fictional pirates’ proclivity to exclaim “Argh” or “Arg” or “Arrrr”, and we have a win-win-win situation.
  • The Wing Fleet – Not a character per-say… but a play on Tie-fighters and X-Wings, a rebel alliance and empire (“Yum!”-pire?) ought to be created… legions of the Spaceballs’ fighters could be shaped like chicken wings and fly out of a large bucket on top of the ship.

(Please see my character design concepts in the attached *.jpg)

New Scenes/Bits/Gags:

  • To parody the interrogation scene from Star Wars: A New Hope and to tie into KFC’s new healthier image… Colonel Sandurz could “grill” Princess Vespa much like the “comb the desert” scene. Can you see the giant grill now? The lines on her back? Perhaps a smells/tastes like chicken joke?
  • In the “It’s a Trap” spirit… Long Jon Argbar’s shtick could be to exclaim “It’s a ___!” over & over again, perhaps stopping all the action and looking at the camera after a particularly bad one… and shrugging his shoulders before moving on with it. The blank could be many different things; Tap (in reference to AN-UU’s root beer tap perhaps?), Carp (an aquatic fish reference), frap (Mr. Coffee/Mr. Radar joke), or many, many more things… like Tarp, Part, Wrap, Crap, etc.

New Products & Tie Ins:

  • Yogurt – Perhaps most obviously, yogurt ought to be offered as a dessert item on all “Yum! Brands” restaurants’ menus… perhaps in collectible cups? Everyone’s into this health-food malarkey these days. Perhaps even frozen yogurt, as to not be so disgusting?
  • Toys – Obviously the toys associated with kids meals would be big hits with kids & collectors alike. The toys from all the chains could represent their parodied character and a few of his friends… needing to visit all of the chains to complete your collection… possibly even getting a part of the Spaceballs ship (Mega-Maid) at each chain that are all put together Voltron-style, much like the Transformers reference in the Spaceballs movie?
  • If you guys want to get crazy, we could reach out to Starbucks and infuse them into the Mr. Coffee scene, and replace all references to “spacebucks” as “starbucks”. Perhaps “Yum!” could acquire them before the release of the film?

As you can see, this is a no-brainer, and once you have had the time to review my email, and perhaps forward it to Mel Brooks and/or Brooksfilms Ltd., you will most assuredly be prepared to move along at ludicrous speed. There is no way to not make money with this.  Star Wars fans will rabidly go after anything remotely associated to the movie, and most are geeks who love Mr. Brooks’ style of humor.

If new scenes need to be filmed, I’m sure Rick Moranis, Bill Pullman, George Wyner, Daphne Zungia, and the others would appreciate the work. Perhaps Barf could be wholly replaced by new hot funnyman Zach Galifianakis, as John Candy would be currently unavailable due to his deceased nature. You wouldn’t even need to add much fake fur to the costume. Have you seen the guy?

As far as my involvement, I expect nothing other than to be credited with the inception/inspiration of the project. I would just like to see it happen; perhaps a producer credit? From what I understand, those are mostly meaningless anyway.

I’d like to thank you for your time, and I’m sure you’re as excited about this as I am. These are the droids you’re looking for.

May the Schwartz be with you!
Arik

And, this was the attached photo…

Spaceballs 3D Special Edition Character Designs by Arik Cearbhall

I know, I have mad photo-editing skills.  You don’t have to tell me.

As an afterthought, I felt that all of the other fast food chains out there shouldn’t be denied, so… I re-sent the message with this as a forward:

Hello friends,

I write to you to present an opportunity that may titillate your funny bone.  I have recently written to Mel Brooks, MGM, and your competitor, “Yum! Brands” in the interest of putting together a “Special Edition” version of Spaceballs (perhaps in 3D) featuring new Fast Food related characters.  I have not yet received a reply, but after it was sent, I felt that I had been leaving out many other fine establishments.  Would you have any interest in participating in such a project?  I can certainly come up with new character designs as a parody of your brands.  I consider myself an expert on both Star Wars and fast food.

Please find my entire original message below, and see what you think as it pertains to you!

Hail Skroob!
Arik

Heh. This message actually got me the first few replies…

From a local Chick-fil-A:

from: Chick-fil-A South Hills  <cfasouthhills@gmail.com>
to: Arik Cearbhall <arikcearbhall@gmail.com>
subject: Re: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: gmail.com

Hello Arik.  My name is Rebecca Thornsberry and I am the Marketing Director for the Chick-fil-A at South Hills.  Each store is individually owned and operated, so this sounds like something that you would have to get permission from our Corporate Office in Atlanta to do.  If you feel like you’d like to pursue this, you could start with the 1-800-CFA-CORP.  Thanks for offering this to us, but I am sorry that I cannot help you with this.

Thanks,
Rebecca Thornsberry
Marketing Director

Chick-fil-A at South Hills
1620 Washington Road
Pittsburgh, PA 15241
Store- 412-833-1165
Cell- 412-443-5534
http://www.chick-fil-a.com/southhills

From an irritable Quiznos employee:

from: Creative Requests <creativerequests@quiznos.com>
to: Arik Cearbhall <arikcearbhall@gmail.com>
subject: RE: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: quiznos.com

I’m only writing you back to say that it is very inappropriate to include all recipients in the “TO” field and not the “BCC”.  Not only is this SPAM mail – unwelcome and unsolicited – it allows anyone on this email to know the emails of all recipients.

Please DO NOT email this address again.

The first reply from anyone actually associated with the project:

from: roger paul <rogerpaulmgmt@aol.com>
to: arikcearbhall@gmail.com
subject: Re: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: aol.com

My client Michael Winslow would be up for the challenge

Roger Paul
1650 Broadway
Suite 1105
NY NY 10019
212-262-0008 Phone
212-333-5180 Fax
347-993-0939 Cell

Yeah, that’s actually Michael Winslow‘s management.  He’s “that Police Academy guy” relevant here as the radar operator in Spaceballs.  Dude is awesome.

Then we have…  Silence from everyone else, so far.  I can’t wait to get some more replies.  I just may have to send out some snail mail on this one to the actors & studios.  It is still early, hopefully more responses will pour in!

Fart Math


This past Christmas, my wife got me a very funny gift, the What’s Your Poo Telling You? 2010 Desk Calendar.  It’s related of course to a book that I’ve mentioned before and that you can see if you ever have to use the facilities at our house… What’s Your Poo Telling You?.  People comment about it all the time, whether amused or horrified.

Today’s page struck me as extra funny because I’ve been talking about math & equations via comments on Facebook lately, it’s tax day, a volcano just erupted, and the volume (& frequency) of my flatulence is one of my wife’s favorite subjects.

I thought I’d share my amusement with you.

The Fart's Loudness Explained

Thursday April 15th, 2010 - The Fart's Loudness Explained