I’m still not McDonald’s.


The McDouble, a cheeseburger from McDonald's.

Image via Wikipedia

Have you heard that I’m not McDonald’s?  I decided to write to my new friends in McNeed, and I got a great response out of Harmony.  She is apparently convinced that I am McDonald’s.  I got a somewhat puzzling response from Scott, the manager of the Canonsburg store.  I’ll share what’s transpired.  This is me, trying to clear up the message…

From: Waldo Lunar <world.and.lunar.domination@gmail.com>
Date: Thu, Sep 1, 2011
Subject: AiXeLsyD13 / W(aL)D – I’m not McDonald’s
To: krebs955@gmail.com, shovelman11@yahoo.com, pastorskid_tiwtc4u@yahoo.com
Cc: pit.05834@us.stores.mcd.com, Ella Jones <Ella.Jones@us.mcd.com>, info@westliberty.mcdtoday.com, sandra.jaeger@gmail.com, skausky33@verizon.net

Hello Harmony, Shirley, & Amber,

 Thank you for taking the time to write to me!  While I understand your frustrations with your McDonald’s visits, I have to say… I am not McDoanld’s.

 I’m not sure how you all arrived at using the contact form for my website whilst thinking the message was going to McDonald’s.  While I applaud your vigor, it is sadly misdirected.  I do however feel that it would be an injustice if I left the messages fall upon deaf ears (or blind eyes as it were).  So, I am copying this message to the known addresses of several people representing the McDonald’s location on West Liberty Avenue in Dormont.  Hopefully they will follow-up with you directly about your respective incidents; runny oatmeal, lack of napkins & ketchup, lackadaisical manager (Jeff), and all.  Chaos apparently still abounds at this location.  It’s been quite some time since I have been there.

If you’d like to know what I’m talking about, or where this email is from… I encourage you to check out my blog:  I AM NOT McDONALD’S.  It also contains other avenues to explore (namely Twitter) should this email prove to be no help.

Until then, since the nearby Wendy’s is under construction and possibly worse than this McDonald’s, I encourage you to try Dormont Dogs, SLICE on Broadway, or Tom’s Diner.

Good luck in your journey form consumer advocacy to customer satisfaction, may you be amused along the way, & find what you’re looking for eventually.  Consider me your GPS.

 Don’t argue with the Garmin,
-ERiC AiXeLsyD
World (and Lunar) Domination

Simple enough, right?  Harmony is not convinced:

From: krebs955@gmail.com <krebs955@gmail.com>
Date: Thu, Sep 1, 2011
Subject: Re: AiXeLsyD13 / W(aL)D – I’m not McDonald’s
To: Waldo Lunar <world.and.lunar.domination@gmail.com>

That is interesting since your e-mail address is on the receipts there lol.

It was almost immediately followed by this:

From: krebs955@gmail.com <krebs955@gmail.com>
Date: Thu, Sep 1, 2011
Subject: Re: AiXeLsyD13 / W(aL)D – I’m not McDonald’s
To: Waldo Lunar <world.and.lunar.domination@gmail.com>

Thanks for the helpful info though.

Can someone get me a receipt from that place, just so I can be sure?  I’m guessing that Harmony is using a phone, and thought she emailed Ella Jones… & didn’t realize she was using my contact form.

I’ve had positive interactions with Mr. Kausky before.  Apparently my repeated use of “I am not McDonald’s” pushed a button.

From: Scott Kausky <skausky33@verizon.net>
Date: Wed, Aug 31, 2011
Subject: Re: AiXeLsyD13 / W(aL)D – I’m not McDonald’s
To: Waldo Lunar <world.and.lunar.domination@gmail.com>

Dear Sir,

I am also NOT MCDONALD’S.   I do however, represent the Canonsburg McDonald’s.  I can assist you with anything from that perspective.  I might suggest however, to take the time and thank a soldier that gives us the freedom to criticize in the land of the free and be thankful that we can peacefully drive down the street and stop by and pick up a quick meal if one so desires.

 Thank You.

Scott is apparently unamused by my insolence.  The reason I copied him is that he’s the only one who gave a response before, and seems to actually take pride in his store.  I believe it also helped get a response from Ms. Jones.

I don’t know where thanking a soldier came into play.  I never voiced any disrespect for the government or military.  Both of my grandfathers fought in WWII, my dad served in the army, and I have uncles that served in the Marines & Air Force… as well as many other friends & extended family members who have served in active duty much more recently.  I appreciate all of their service, and the fact that I’m here and able to whine about the quality of fast food service because of them.

If we’re invoking patriotism inappropriately here: Maybe the next time a McDonald’s employee is screwing up an order, they should thank a soldier that they have the freedom to screw up that order.

I haven’t written back to Mr. Kausky yet, but I did fire this off to Harmony & company:

From: Waldo Lunar <world.and.lunar.domination@gmail.com>
Date: Thu, Sep 1, 2011
Subject: Re: AiXeLsyD13 / W(aL)D – I’m not McDonald’s
To: “krebs955@gmail.com” <krebs955@gmail.com>
Cc: shovelman11@yahoo.com, pastorskid_tiwtc4u@yahoo.com, pit.05834@us.stores.mcd.com, Ella Jones <Ella.Jones@us.mcd.com>, info@westliberty.mcdtoday.com, sandra.jaeger@gmail.com, skausky33@verizon.net

Hello again Harmony,

No problem for the contact info, good luck in your quest for customer satisfaction!

But, I must say that I’m confused.  You didn’t email anyone, you used the contact form at my website: https://aixelsyd13.wordpress.com

Is that what appears at the top of the receipt?

I’m guessing that more than likely it says “ella.jones@us.mcd.com” at the top of your receipt.  I’m not Ella Jones.  You didn’t email me.  You didn’t email Ella Jones.  You did a Google (or Bing) search for the email address, and landed on my page.

If it does say “https://aixelsyd13.wordpress.com” at the top of a McDonald’s receipt, I’d love to see a photo of that.

Rock on!
-Eric

No response as of yet from Harmony, Shirley, or Amber (who all thought or still think that I was/am McDonald’s) …and of course as expected no response (to me anyway) from Ella Jones, Sandra Jaeger, Rick Sapko, or anyone representing the West Liberty Ave. McDonald’s.

Should I write back to Scott & try to clear things up?  Should I leave well enough alone?  I know that pressing Sandra, Ella, & Rick will get me nowhere.

I AM NOT McDONALD’S


I am not McDonald’s.  I’m just sayin’.  This isn’t the 1st time this has happened.  I got this message in my inbox today:

From: Harmony Krebs <krebs955@gmail.com>
To: me_at_my@email.addre.ss
Sent: Wednesday, August 31, 2011 6:59 PM
Subject: W(aL)D Feedback

Name: Harmony Krebs

Email: krebs955@gmail.com

Website:

Message / Comment: First, the oatmeal was filled to the top with water and extremely runny. The order taker didn’t offer a mango pineapple smoothie, and when I went back up to order an additional sandwich and small rolo mcflurry, it took 15 minutes to get them. There was only one guy taking orders, while 3/4 of the crew members were over by the drive through just talking and congregating.

How’d you find my blog?: It was on my receipt.

Time: Wednesday August 31, 2011 at 6:59 pm

IP Address: ##.###.##.###

Contact Form URL: https://aixelsyd13.wordpress.com/contact/

Sent by an unverified visitor to your site.

Odd.  You may remember this gem:

From: shirley kelly
To: me_at_my@email.addre.ss
Sent: Tuesday, August 2, 2011 7:33 PM
Subject: W(aL)D Feedback

Name: shirley kelly

Email: shovelman11@yahoo.com

Website:

Message / Comment: went in Imperial store on Aug. i,2011, the service was horrible . They acted  as if they were doing us  a favor by waiting on us .There were no napkinks out , no containers for ketchup  both myself and  another had to ask for napkins,  when they gave them to us  it was like an effort to do so  The management at night is horrible

How’d you find my blog?:

Time: Tuesday August 2, 2011 at 7:33 pm

IP Address: ###.###.###.###

Contact Form URL: https://aixelsyd13.wordpress.com/contact/

Sent by an unverified visitor to your site.

Really weird.  I AM NOT MCDOANLD’S.  I think I see what’s happening here, at least with the message up top.  See if you can follow along with me…

  1. Where I started my “WTF?” journey was the line “How’d you find my blog?: It was on my receipt.”  Um, I highly doubt that https://aixelsyd13.wordpress.com was on your receipt.  So, we go to the next step…
  2. The WordPress stats page is awesome.  The only McDonald’s-related search term that landed someone on my blog today was “ella.jones@us.mcd.com“.  Avid readers know that Ms. Jones’ email address does indeed appear at the top of a receipt.
  3. What we’ve learned is that Ms. Krebs above has typed “ella.jones@us.mcd.com” into Google, and discovered my blog.  Luckily for Ms. Jones, the 1st for things that pop up (today anyway) send people to my blog.
  4. Here is where we have to make some educated guesses.
    1. Ms. Krebs thought that all my ramblings about McDonald’s were some sort an official complaint form.
    2. Ms. Krebs is unable to distinguish a web browser from a mail client (or webmail, as it is a Gmail address), or an email address from a URL, which could break down (even further) to…
      1. She thought ella.jones@us.mcd.com was a url, and the contact form on my site was to contact McDonald’s.
      2. She thought that by typing the email address “ella.jones@us.mcd.com” into the Google or Bing search bar, she was indeed sending an email.
    3. Ms. Krebs thought she was commenting on my blog, & instead of using the “Leave a Reply” box at the bottom, she hit the contact link at the top.
    4. Ms. Krebs has a Smartphone, and no idea how to use it.

That was fun, wasn’t it?  Do you think I’m close?  I may have to change to look of my comment page to let people know who I am, and that I am not McDoanld’s.

I do love the interaction.  As a blogger I feed off of comments, replies, and feedback.  I do appreciate & empathize that you were so wronged by McDonald’s that you feel the need to express your frustrations via written electronic communication.  I totally get that.

If you have had a bad experience, and want to vent… please, I encourage you to share the experience (hopefully with a humorous bent) here with me & all the other people who’s McDonald’s-related Google and Bing searches have led them to my humble corner of the internet.

That being said, there are a plethora of comments on my blog: A day in the life of McDonald’s #5834 (West Liberty Ave. – Brookline/Beechview/Dormont)

A lot of those comments seem to be directed at McDonald’s.  I am not McDonald’s.  I try to reply to each commenter to let them know where to direct their anger… but they must not have checked the “Notify me of follow-up comments via email” box while they commented or ever check back, because they never seem to get my reply.

Wow.  As, I’m typing this blog… I got something in my inbox that is so amusing I’m going to pee my pants:

From: Amber Ross <pastorskid_tiwtc4u@yahoo.com>
To: me_at_my@email.addre.ss
Sent: Wednesday, August 31, 2011 10:01 PM
Subject: W(aL)D Feedback

Name: Amber Ross

Email: pastorskid_tiwtc4u@yahoo.com

Website:
Message / Comment: Hello, i would like to inform you that i have visited your store twice today and both times the service has been extremely slow and very disappointing.  Both times i have waited twenty minutes in line and both times it was for something small. The line had at least eight people in it, that were not helped and the manager (Jeff) was at the drive thru window drinking a pop and not caring that people were waiting. i also would like to inform you that i will not be returning to your store along with my entire family. Thank You.

How’d you find my blog?:

Time: Wednesday August 31, 2011 at 10:01 pm

IP Address: ##.###.##.###

Contact Form URL: https://aixelsyd13.wordpress.com/contact/

Sent by an unverified visitor to your site.

Seriously?  Is someone playing a joke on me, or is my website really at the top of McDonald’s receipts?  Ha ha.

I hope your disgruntled McSearch leads you here, because, I’d like to let you know that (say it with me)

I am not McDonald’s.

If you would like to read my McDonald’s-related ramblings, may I suggest the following?

If you’d like to contact McDonald’s, there’s a myriad of ways you can do so, although I cannot guarantee you a satisfying reply (or a reply at all):

McDonald’s #5834 (West Liberty Ave.):

McDonald’s #4856 (Canonsburg):

The McDonald’s Twitter Team plus a few more:

Here are even more contacts, gathered from my Comments:

Oh man, I forgot about this genius:

jeffrey s miller jr | December 17, 2010 at 12:51 am | Reply | Edit

I was very unhappy with my visit from store 10848 delmont 6526 route 22 pa the servise was the worrise that i ever had and i had only had three things two frys and a fish sandwitch and i had a pice of chees on mu fish and the frys where cold and when i asked for ketchup they said i had to pay for it pleas email me back or i will call and complaine

Jeffrey; I am not McDonald’s.  While we’re at it… “sandwitch” & “complaine“?  …and “worrise“?  You clearly have issues to address, my friend.  Best of luck with that.

Wow.

Please, share your experience below (but, note… again, that I am not McDonald’s)!

I’d also love any theories on how/why peopel are using my contact form and comments sections… thinking I’m McDonalds.  (Which I’m clearly not.)

Arby’s :: Bronco Berry Sauce®


Ever get the Jalapeño Bites at Arby’s?  They’re awesome… but the most awesome thing about them is that they come with a genius little cup of Bronco Berry Sauce®.

Arby's :: Bronco Berry Sauce®
Arby’s :: Bronco Berry Sauce®

Despite the name, it contains no horses or even any berries.  It’s a simple list of ingredients that are probably more sweeteners and preservatives than actual food with nutritional value.  It’s something that Clark Griswold would be proud of.  In fact, here’s the list as states by the Arby’s nutrition page

Bronco Berry Sauce®
Ingredients:
Sugar, Water, High Fructose Corn Syrup, Red Bell Peppers, Distilled Vinegar, Modified Corn Starch, Jalapeno Peppers, Onion (dehydrated), Xanthan Gum, Spices, Salt, Sodium Benzoate and Potassium Sorbate (preservatives), Citric Acid, Red 40, Blue 1.

Crazy.  It’s odd that they don’t have to declare the spices… but there’s whole other issue.  I wrote to Arby’s via webform, suggesting that they ought to bottle and sell the stuff…

Buenos Dias Buckaroos!

I write to you today with high praise for your Bronco Berry Sauce.  Holy Cow, is it good!  I mean, the Jalapeño Bites are excellent in and of themselves, but the delicious dip takes it to an infinitely higher level of superbity.  Is superbity even a word?  I don't know, my friends.  But if it's not, it should be... and it should be the word to describe Bronco Berry Sauce.

I would like to know if you ever have plans to bottle the stuff and make it available for sale inside your restaurants, like Bob Evans does with their Wildfire BBQ Sauce?  I think it would be a stroke of genius.  I'd also purchase your Arby's Sauce, Horsey Sauce and the Honey Mustard if it were available.  But the Bronco Berry Sauce is the object of my culinary desire.

I have seen the "copy-cat recopies" online, but I balk at their attempts to copy perfection.  Why settle for an imitation when you can have the real thing?

If there are no plans to bottle & sell the Bronco Berry Sauce, can I somehow buy a case of the little dipping cups?  Typing that out, it sounds ridiculous, but I'm serious.

Thanks you for your time, I look forward to hearing from you!

Yee-Haw!
-Eric
world.and.lunar.domination@gmail.com

Well, apparently they have no plans of doing any such thing.  They also apparently get this question a lot… as I got virtually the same answer twice:

from customerservice@arbys.com
to world.and.lunar.domination@gmail.com
date Tue, Aug 10, 2010
subject Customer Feedback #387566
mailed-by arbys.com

Dear  Eric,

Thank you for your comments.  Our customer’s input and comments are always welcome and very important to us. I have forwarded your request to the Menu and  Product Development teams. However, the Bronco Berry Sauce is not available for retail sale.

We use this information to guide the decisions we make about our brand and our products.

Thank you again.

Sincerely,
Arby’s Customer Relations

from customerservice@arbys.com
to world.and.lunar.domination@gmail.com
date Thu, Aug 12, 2010
subject Customer Feedback #388610
mailed-by arbys.com

Dear Eric:

Thank you for your comments.  Our customer’s input and comments are always welcome and very important to us. Arby’s sauces are currently not available for retail sale, however, we have shared your comments with our Menu and Product Development teams.

Thank you again.

Sincerely,
Arby’s Customer Relations

Odd.  I’d like to get directly in contact with the product development team… I mean, why wouldn’t it work?

I know there are a plethora of copycat recipes online.  They’re easy to find and probably easy to make… but they’re not the same.  So… I can do without the Red 40 and Blue 1… but where can I pickup Xantham Gum, and what are the magic “spices”?

I may just have to try some of these out:

Or, Arby’s could just get with it and bottle their sauces.  Since Wendy’s & Arby’s are now owned by the same company, their Sweet & Sour Nugget Sauce would be good too!

Do you have any sauces that you think ought to be bottled & sold?

Pandora’s Lunchbox


Heh.  Twitter is fun.  So, you may know that I have my W(aL)D Twitter account, and I use it to be goofy.  I think I re-opened the Subway door here.  Mayhaps this time I’ll get some sort of resolution?

Today, Subway Freshbuzz tweeted the following…

Does anybody else out there try to save half of their $5 Footlong for a 2nd meal, only to be called back by its delicious siren song?

So, I posted this in response…

@subwayfreshbuzz Nope. Not when 1 bite is a potential trip to the E.R. thanks to cross-contamination in the food-prep area.

Tonight, I have this in my Direct Message box…

subwayfreshbuzz Thanks for the feedback. It would be great if you could let us know more about this incident on our cust. service page  http://bit.ly/bhSAn

Well, at least I have someone paying attention!  I sent them a link to my original complaint to Subway, but I’d like to list the whole saga here… in case I need them to refer back to the message trail at some point…

Five. Five dollar. Five dollar… foot up your ass.

• October 28, 2009 • 8 Comments (Edit)

Subway Customer ID: 1918316

• October 29, 2009 • 7 Comments (Edit)

Quiznos writes back before Subway!

• November 12, 2009 • 8 Comments (Edit)

So, we have a response from Subway! – Not really a response, if you ask me…

• November 13, 2009 • 2 Comments (Edit)

The Quiznos Toasty Torpedo™ and the diminutive hand model…

• November 17, 2009 • 3 Comments (Edit)

“You never told me you spoke my language, Doctor Jones.”

• November 18, 2009 • 3 Comments (Edit)

If we’re keeping score, that’s Subway 1 and Quiznos 3½. – No doubt.

• November 20, 2009 • 3 Comments (Edit)

Subway®: “First, allow me to apologize.” – Again, this really wasn’t a nice response, or a response at all…

• November 24, 2009 • 4 Comments (Edit)

Allergies, Alliteration, and Annoyance.
– I had to take it somewhere else.

• November 25, 2009 • 6 Comments (Edit)

Allergies, Annoyance, Alliteration, & Acceptance

• December 21, 2009 • 1 Comment (Edit)

Think of the Kmart employees this holiday shopping season


Heh.  In yesterday’s pre-W(aL)D Wendy’s repost, it linked to a thread on PittsburghBeat.com which in turn linked to another old thread about Kmart which eventually came to a nice conclusion.  These weren’t listed in my older pre-W(aL)D post… so I thought I’d share them individually.

I filled out the survey noted on their receipts, at www.kmartfeedback.com. Apparently someone actually reads ’em!

Quote:
From: “SM3616, Store Manager” sm3616@searshc.com
To: XXXXXXXXXXXXX@yahoo.com
Sent: Saturday, November 29, 2008 6:12:41 AM
Subject: InquiryEric,I am the store manager of the below mentioned Kmart store. I would like to have an opportunity to speak with you directly. I do take pride in the store and would appreciate any and all feedback you can provide me to make your next shopping experience a pleasant one. Thank you for your time and I look forward to hearing from you.JODIE M. STROTHER
Store Manager #3616
Greentree, PA 15220
(412)922-3803 store
(412)922-9268 fax
________________________________Store Number: 3616

Customer Name: Eric XXXXXXX

Customer Phone: contact by email

Customer Phone (alternate): n/a

Customer Email Address: XXXXXXXXXXXXX@yahoo.com

Department: Customer Service Desk

Category Code: Customer Service Experience

Reason Code: General Frontend Service Issue

Situation:
SC# 0361611250800352385

The electronics department looks like someone knocked everything off the shelves, then had a dog put it all back. Pretty difficult without opposable thumbs, eh? Yes. Yes indeed. And, the dog didn’t know the alphabet in order to arrange CD’s & DVD’s either.

The cashier did not say one word to me. ONE WORD. After waiting through the ridiculous line (no other registers were open, as I was being checked out another employee lazily sauntered over to her register), the woman rang me up did not say “hello”, “hi”, “good evening”, “credit or debt”, or even “Go #*%$ yourself!”. After all my items had gone through, and I paid. I even said “Thanks” and smiled… and got absolutely no indication that I had even been heard. My wife looked at me like we were in the Twilight Zone.

Holy cow, this is ridiculous. Sadly, it’s indicative of what happens pretty much every time I go to that store. There are some other great area Kmarts, like the one in Robinson, and even the one in Bridgeville… but this one is closest to my house… What the heck is wrong with everyone who works there? Don’t they take any sort of pride in the store? Don’t the managers see what’s going on, how the store looks, how the employees behave… and why don’t they care???

I just can’t even fathom being a cashier, and not greeting people… or even acknowledging their presence. And, I can’t fathom a shift, store, or regional manager that would a. hire someone like that (let alone dozens like that); and b. let that kind of behavior slide.

***I was unable to call the customer no phone number, I did sent notification.**

So, I wrote these…

I wrote:
From: Eric _______ XXXXXXXXXXXXX@yahoo.com
To: “SM3616, Store Manager” sm3616@searshc.com
Sent: Monday, December 1, 2008 9:10:52 AM
Subject: Re: InquiryHello Jodie,Thank you for taking the time to contact me. I’m not sure if there’s anything further to discuss. I pretty much expressed my issues below.I can’t imagine how stressful it must be to run a store… but it seems that your Kmart is slipping in comparison to stores like the aforementioned Robinson & Bridgeville locations.

Back when we were just dating, my wife used to work at the Kmart on Route 8 just outside of Shaler (not sure of the actual neighborhood there), and the managers were on them all the time to have multiple registers open, to have the shelves stocked neatly & orderly, and they always had a lot of registers open at the front.

I just see a general lack of “give a damn” in Parkway Center. Hopefully the trend is reversing though, as this e-mail has shown me that you do indeed care about your store.

Thank you for your time,
-Eric

I wrote:
From: Eric _______ XXXXXXXXXXXXX@yahoo.com
To: Customer Service Kmart.com help@customerservice.kmart.com
Sent: Monday, December 1, 2008 10:07:05 AM
Subject: Re: Store Manager SM3616 / JODIE M. STROTHERHello,I’d like to just pass on the e-mail below, & show my appreciation for this store manager taking the time to contact me regarding my comments made via kmartfeedback.com as noted on my store receipt. Can someone let her superiors know that her time and effort did not go unnoticed?Hopefully she can pass the message of store pride on to the employees.

Thank you,
-Eric

Hmm, I got a response…

JODIE M. STROTHER wrote:
From: “SM3616, Store Manager” sm3616@searshc.com
To: Eric _______ XXXXXXXXXXXXX@yahoo.com
Sent: Tuesday, December 2, 2008 7:05:00 AM
Subject: RE: InquiryEric,Stressful is a word that doesn’t even describe what retail is nowadays. However, I do take pride in the store and at times it does get out of control. I appreciate feedback any way it comes. We strive to do our best with the personnel in the store. It does fall apart at times and we are working hard at correcting those problems.
Just keep us on your shopping list this year and let us try to show you we are looking at alternative ways to improve your shopping experience.Happy holidays and I look forward to hearing from you in the future.

JODIE M. STROTHER
Store Manager #3616
Greentree, PA 15220
(412)922-3803 store
(412)922-9268 fax

________________________________

I found this to be a fairly positive response.  I can’t imagine trying to manage a group of people who generally do not care.

This is the icing on the cake though…

AiXeLsyD13 wrote:
Remember my Kmart rant? Bethany was in there not too long ago, walked by the electronics section and said it’s all neat & orderly…..and the cashier greeted her. Laughing

Feedback?


So,the was a spike in readers on the 12th, and it’s been going down but still way up from before in every sense.

So, how does one find new readers for a blog like this?  Any ideas or suggestions?

If you’re reading this, and an pass the links on…  I’d really appreciate it.

I need to write back to Mr. Jones.  Perhaps franchise journalism would be a fun venture…  no idea how I could turn that into cash flow though.

Oddly enough, drjohnhayes started following me on Twitter today.  His Bio reads…

Bio Everything franchising. Published author/speaker. How to buy, start, expand a franchise. I facilitate franchise masterminds. Join me!

Weird coincidence?  Maybe.  I dunno though.  Too weird.  His URL links to this site:  Franchise Mastermind

I tweeted @ him to ask advice.  Why not, right?  Although it could have been some sort of SpamBot add or something.

On another subject entirely…  What do you think about me revisiting my Ketchup packets letters?  While I go about it in a goofy way, I really do find this to be a real (albeit minor) problem.  Don’t you?

I keep thinking about FastFoodFail.com.  I need to get it going too.  Have any thoughts on what you’d like to see there?  I had originally thought of it as a photo-driven site… but I think stories could work there too.

 

The Quiznos Toasty Torpedo™ and the diminutive hand model…


So, I recently wrote back to Quiznos at the suggestion of Jon on Twitter, and with the editing help of Dave once again. Jon has apparently been following the Subway saga along with a handful of other people… and thought that it may be an appropriate next step. I couldn’t agree more. In fact, I’ve had this thought myself, and if I remember correctly Jon had posted about it previously on Facebook or MySpace or Twitter or some social media site. Memory and my Googling skills fail me in finding that now, though.

I have high hopes on getting a well thought out response or two. I sent the message below to Mr. Jones, the same message to Mr. Bordeaux, and a slightly modified one to a few other email addresses that I managed to dig up. I enjoyed the candid reply from Mr. Jones before, although I was unable to get any further comment from Mr. Bordeaux or his team with whom he was going to share my email.

From: ERiC AiXeLsyD <world.and.lunar.domination@gmail.com>
Date: Tue, Nov 17, 2009 at 10:07 AM
Subject: The Quiznos Toasty Torpedo™ ads?
To: “Jones, Tony” <TJones2@quiznos.com>

Hello Mr. Jones,

I would like to thank you again for the response to my email last week regarding Subway’s lack of allergy awareness, cheese tessellation, appropriate responses to customer feedback, and poor decisions in general. I understand and have learned first hand that good communication is a key component to the Quiznos way of doing business. I also appreciate your expedited replies, and hope that you can gain something knowing how cavalier your competitor’s attitude is toward genuine customer concerns. I am glad to be a gauge of what you do at Quiznos, and I would like to hope that my feedback is valuable.

In sharing my recent adventures in email with some friends, I have noticed a theme that has come up in suggested queries for your fine establishment… and I must say that I have indeed wondered the same thing myself.

Are you using “little people” models for the toasty torpedoes ads, perhaps children or pygmies? I did get a turkey torpedo a while ago, and I did make a mental note that it seemed to be nothing more than a bread stick made into a sandwich. I thought that the toasty torpedo looked bigger in the ads… but I didn’t quite connect why until recently.

A quick Google image search led me to this photo, perfect for a reference for our purposes…

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I’m sure you can also see it now that I’ve pointed it out. I, my friend, cannot un-see it. There is no way that the hand in the above graphic is correctly proportioned to the Toasty TORPEDO™. I’m actually tempted to go get another one in an attempt to re-create this photo to see how accurate it may be. I can guarantee though, that if I did in fact hold a toasty torpedo like that, that it would most certainly fall apart. Mine lasted for about a bite and a half before it fell apart.

In Googling, I found multiple odd references to this ad campaign. Does Quiznos make any official statements to counter these goofy bloggers? I found one guy that thinks it looks like a cigarette ad. One guy seems to have a Freudian problem and these people seem to think that one commercial purposely compares your torpedos to a cup of human excrement. Okay, I have to give them that one. I mean… you did hear of 2 Girls, 1 Cup right? I’d find it and link to it, but some may find that offensive/distasteful and I’m sure you know how to use search engines. These people even seem to come to the same conclusion as I have toward the end of their blog… as well as a commenter on this blog.

I understand that all advertising is not one hundred percent factual, and that things tend to be exaggerated, but I really find this image rather misleading. While I understand that I’m not going to walk into a Quiznos any time soon and find a HAL 9000’s creepy sexually suggestive oven cousin, two gorgeous scantily clad women eating a sub rather suggestively, two naked rednecks in a tub of water over a campfire, a baby with the voice of a grown man, anyone suckling on any wolf teats, or even genetic mutations with Latino accents and tiny guitars floating in the air singing praise of your sandwiches… I feel that you owe some level of honesty to the customer.

While the other ads are easily discernible as attention grabbing goofiness, this one seems rather straight forward at first — yet dishonest upon further inspection.

I would love to hear your thoughts on the matter as well as the thoughts of any other marketing people or regional managers in the Quiznos family.

If I didn’t feel that I was already taking up too much of your time, I wouldn’t mind getting into a discussion on the violent phallic imagery that the shape and name of these subs not-so-subliminally suggest. I mean, really? Torpedo? Bullet? How many feminists have already written to discuss this? I feel that this topic is a less pressing issue though, to be saved for another day.

Torpedoes away!
-Eric

If you feel the need for a background to any of this, this is where it all started, and how it played out:

That’s my initial message, Subway’s official non-response response, me sending it to Quiznos for comment and getting one, and finally a response from Subway telling me that someone else will respond… which as of yet, has not happened.

…All of which leads us to this posting.