May the Schwartz be with you, always.


Well, I still haven’t gotten around to sending the snail mail version of my Spaceballs Special Edition in 3D idea… but I did pop it off to a few other email addresses.  Of those, they did go to the dudes at Spaceballs: The Prequel.  Sadly, as I write this, that site is no more.  They seem so share my affinity for the odd, as illustrated by this excellent response…

from Aaron Dietz <aarondietz@gmail.com>
to Arik Cearbhall <arikcearbhall@gmail.com>
cc slave2moonlight@yahoo.com
subject Re: Spaceballs 3D – featuring more Yum! Brands characters?

Friends and mighty allies,

It gives me great pain to share that Dark Quino and I (Dark Aaron) will be closing down spaceballstheprequel.com within a month. We thought a lot about the decision and ultimately decided to move on to other projects. This is not because a prequel or other way of furthering the Spaceballs franchise is not merit-worthy! On the contrary, it’s still a fine idea, and it should be done.

However, after many years of fighting the fight, we have agreed to let the project rest.

Sadly, Arik, we were never able to get a personal reply from Mel Brooks, or even anything substantial from his studio. We do take partial credit in promoting Spaceballs enough that they created an animated series for it, but that’s as far as we got.

I wish you the best of luck with your idea, Arik. It is worthy of many exclamation points!!!!!

Love the R2D2 parody-character–yes, let’s put the soul back into the franchise with the most important piece! And Argbar–oh my, there’s no way that wouldn’t be on YouTube, and in people’s heads, and everywhere. Argbar is my new favorite uncreated character. Nice work!

Best to you all. And keep in touch about Spaceballs news at my other e-mail address: aarondietz@gmail.com (darkaaron@spaceballstheprequel.com will soon be going away).

May the Schwartz be with you, always.

Aaron (no longer Dark Aaron)

Heh.  That’s by far the best reply!  Although, the letter from Michael Winslow’s agent saying that Michale would be involved is funny on a whole different level…

Just in case you forgot….

Spacesalls Special Edition in 3D Character Designs

Spacesalls Special Edition in 3D Character Designs

I also wrote back to Rebecca Thornsberry at Chick-fil-A, you may remember that she suggested that I call corporate

Arik Cearbhall <arikcearbhall@gmail.com>  wrote:

Hello Rebecca,

Thank you for the quick & informative reply, even though this doesn’t have much to do with you!  Have you ever seen Spaceballs?  Are you a Mel Brooks fan?

I really appreciate the corporate phone number, but do you have an email contact there?  I prefer to communicate by email, as I have an intense fear of the telephone.

Good luck with your local Chick-fil-A, you’re consistently the most polite fast food chain, even via email!

Dink Dink, Dink Dink Dink… Dink. Dink. Dink,
Arik

And got another reply…

from Chick-fil-A South Hills  <cfasouthhills@gmail.com>
to Arik Cearbhall <arikcearbhall@gmail.com>
subject Re: Spaceballs 3D – featuring more Yum! Brands characters?

Hello Arik.  I do not have an email address for anyone because I am not sure who to send you to.  Just call that 1-800-CFA-CARE number and ask for someone in the marketing department.  That is what i would start with or they might be able to give you an email address. Since you are calling the corporate office, I was suggest actually calling at first.

Good luck,
Rebecca Thornsberry
Marketing Director

Chick-fil-A at South Hills
1620 Washington Road
Pittsburgh, PA 15241
Store- 412-833-1165
Cell- 412-443-5534
www.chick-fil-a.com/southhills

They’re so polite, even in their replies to obviously insane emails.

Spaceballs Special Edition in 3D


So, if you’ve been following the Yum! Brands saga, you know that I’ve been messing with them for a while on both legitimate and goofy levels, and that I had this idea a while ago.  I finally acted upon it.  I had to set up an alias to do it, as I’m sure most of my contacts just cringe when email from me hits their inbox.  Mel Brooks either doesn’t have an email address, or it’s a closely guarded one… as it’s very difficult to find anything for him.  I may have to print this out & snail mail it.  I’m sure it has the potential to get a funny reply.

I see, your Shwatrz is as big as mine…

from: Arik Cearbhall <arikcearbhall@gmail.com>
to: [All kinds of people]
subject: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: gmail.com

Hello my friends,

At last we meet again for the first time for the last time.

I write to you today with a revelation regarding Spaceballs. It is my belief that something needs to be done before George Lucas releases Star Wars in 3D, Spaceballs needs to have a re-vamped special edition (like the Star Wars ones released in 1997), possibly even jumping in to 3D before Star Wars.

The reason that I’m writing to both “Yum! Brands” and MGM employees is because I can’t find a good email address for Mel Brooks. Does Mel have an email address?

MGM still owns the rights to the movie, correct? Also, I address “Yum!” because, as you well know, two characters that are parodies of “Yum! Brands” brands appear quite prominently in the Spaceballs saga. If you don’t know, here’s some help from Wikipedia:

  • Pizza the Hutt, named after the pizza restaurant chain, is a half-man, half-Pizza Mafioso and a parody of Jabba the Hutt. He forces Lone Starr to pay one million credits to him. By the end of the film, however, a “news segment” watched by Lone Starr and Barf reveals that Pizza got locked in his limo and ate himself to death, thus meaning Lone Starr and Barf won’t have to pay anymore. The voice of Pizza the Hutt is performed by Dom DeLuise.
  • Colonel Sandurz[8] is a parody of the leading Imperial Officers from Star Wars, such as Veers and Piett or Grand Moff Tarkin. ‘Colonel’ is his rank; however, ‘Kernel’ is his real name. His name is a pun on KFC‘s founder Colonel Sanders. (At one point, Dark Helmet taunts him into action, saying, “What’s the matter, Colonel Sandurz? Chicken?“)

I believe that the Schwartz has aligned because at the time of the filming of Spaceballs, these were parodies of two wholly separate fast food companies. (Or were PepsiCo or TriCon in control at that point?) Now, they are just two of many systems in the “Yum!” galaxy, if you will.

The opportunity exists to film news scenes and digitally insert new characters… and in the spirit of the original; “Moichandizing! Moichandizing! Moichandizing!” I still never did get Spaceballs, the flamethrower. We are at a point in time with advertising and merchandising where a once preposterously offensive idea would now be considered almost normal.

This could be a huge cross-promotional tie-in empire, and may even save MGM from its current financial woes. I propose a set of new characters, new scenes, and new toys/products…

New Characters:

  • AN-UU (pronounced “Ay – en – double – you”), the fearless side-kick to Dot Matrix. After all, this is the most obvious glaring omission from the original Spaceballs movie. Yeah, you can combine Luke & Han, but you can’t drop R2-D2! He is the undeniable (albeit mechanical) heart of the Star Wars franchise. Imagine, he could be like a little root-beer bottle or vending machine shaped droid.
  • Tako Juan Bellobi, Lone Star’s other mentor, who gives him the Schwartz ring saying it was his father’s, then sends him to Yogurt to learn how to use it. Living in a desert, the Mexican tie-in, a colorful Mexican-styled blanket instead of the Jedi robe… a “Stinking Badges” Blazing Saddles reference, a cojones joke or two, this could be a comedic gold mine.
  • Long Jon Argbar, arguably one of the most recognizable internet memes of all time would be Admiral Ackbar’s “It’s a Trap!”. This simply cannot be ignored. Long John Silver and Admiral Ackbar would be a perfect mix given their similar aquatic nature. I see the character almost like Davy Jones from Pirates of the Carribbean: Dead Man’s Chest. Also, if we want to get super nerdy, I have derived the name Argbar from (obviously) Ackbar and the Latin for silver, argentum. Tie in fictional pirates’ proclivity to exclaim “Argh” or “Arg” or “Arrrr”, and we have a win-win-win situation.
  • The Wing Fleet – Not a character per-say… but a play on Tie-fighters and X-Wings, a rebel alliance and empire (“Yum!”-pire?) ought to be created… legions of the Spaceballs’ fighters could be shaped like chicken wings and fly out of a large bucket on top of the ship.

(Please see my character design concepts in the attached *.jpg)

New Scenes/Bits/Gags:

  • To parody the interrogation scene from Star Wars: A New Hope and to tie into KFC’s new healthier image… Colonel Sandurz could “grill” Princess Vespa much like the “comb the desert” scene. Can you see the giant grill now? The lines on her back? Perhaps a smells/tastes like chicken joke?
  • In the “It’s a Trap” spirit… Long Jon Argbar’s shtick could be to exclaim “It’s a ___!” over & over again, perhaps stopping all the action and looking at the camera after a particularly bad one… and shrugging his shoulders before moving on with it. The blank could be many different things; Tap (in reference to AN-UU’s root beer tap perhaps?), Carp (an aquatic fish reference), frap (Mr. Coffee/Mr. Radar joke), or many, many more things… like Tarp, Part, Wrap, Crap, etc.

New Products & Tie Ins:

  • Yogurt – Perhaps most obviously, yogurt ought to be offered as a dessert item on all “Yum! Brands” restaurants’ menus… perhaps in collectible cups? Everyone’s into this health-food malarkey these days. Perhaps even frozen yogurt, as to not be so disgusting?
  • Toys – Obviously the toys associated with kids meals would be big hits with kids & collectors alike. The toys from all the chains could represent their parodied character and a few of his friends… needing to visit all of the chains to complete your collection… possibly even getting a part of the Spaceballs ship (Mega-Maid) at each chain that are all put together Voltron-style, much like the Transformers reference in the Spaceballs movie?
  • If you guys want to get crazy, we could reach out to Starbucks and infuse them into the Mr. Coffee scene, and replace all references to “spacebucks” as “starbucks”. Perhaps “Yum!” could acquire them before the release of the film?

As you can see, this is a no-brainer, and once you have had the time to review my email, and perhaps forward it to Mel Brooks and/or Brooksfilms Ltd., you will most assuredly be prepared to move along at ludicrous speed. There is no way to not make money with this.  Star Wars fans will rabidly go after anything remotely associated to the movie, and most are geeks who love Mr. Brooks’ style of humor.

If new scenes need to be filmed, I’m sure Rick Moranis, Bill Pullman, George Wyner, Daphne Zungia, and the others would appreciate the work. Perhaps Barf could be wholly replaced by new hot funnyman Zach Galifianakis, as John Candy would be currently unavailable due to his deceased nature. You wouldn’t even need to add much fake fur to the costume. Have you seen the guy?

As far as my involvement, I expect nothing other than to be credited with the inception/inspiration of the project. I would just like to see it happen; perhaps a producer credit? From what I understand, those are mostly meaningless anyway.

I’d like to thank you for your time, and I’m sure you’re as excited about this as I am. These are the droids you’re looking for.

May the Schwartz be with you!
Arik

And, this was the attached photo…

Spaceballs 3D Special Edition Character Designs by Arik Cearbhall

I know, I have mad photo-editing skills.  You don’t have to tell me.

As an afterthought, I felt that all of the other fast food chains out there shouldn’t be denied, so… I re-sent the message with this as a forward:

Hello friends,

I write to you to present an opportunity that may titillate your funny bone.  I have recently written to Mel Brooks, MGM, and your competitor, “Yum! Brands” in the interest of putting together a “Special Edition” version of Spaceballs (perhaps in 3D) featuring new Fast Food related characters.  I have not yet received a reply, but after it was sent, I felt that I had been leaving out many other fine establishments.  Would you have any interest in participating in such a project?  I can certainly come up with new character designs as a parody of your brands.  I consider myself an expert on both Star Wars and fast food.

Please find my entire original message below, and see what you think as it pertains to you!

Hail Skroob!
Arik

Heh. This message actually got me the first few replies…

From a local Chick-fil-A:

from: Chick-fil-A South Hills  <cfasouthhills@gmail.com>
to: Arik Cearbhall <arikcearbhall@gmail.com>
subject: Re: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: gmail.com

Hello Arik.  My name is Rebecca Thornsberry and I am the Marketing Director for the Chick-fil-A at South Hills.  Each store is individually owned and operated, so this sounds like something that you would have to get permission from our Corporate Office in Atlanta to do.  If you feel like you’d like to pursue this, you could start with the 1-800-CFA-CORP.  Thanks for offering this to us, but I am sorry that I cannot help you with this.

Thanks,
Rebecca Thornsberry
Marketing Director

Chick-fil-A at South Hills
1620 Washington Road
Pittsburgh, PA 15241
Store- 412-833-1165
Cell- 412-443-5534
http://www.chick-fil-a.com/southhills

From an irritable Quiznos employee:

from: Creative Requests <creativerequests@quiznos.com>
to: Arik Cearbhall <arikcearbhall@gmail.com>
subject: RE: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: quiznos.com

I’m only writing you back to say that it is very inappropriate to include all recipients in the “TO” field and not the “BCC”.  Not only is this SPAM mail – unwelcome and unsolicited – it allows anyone on this email to know the emails of all recipients.

Please DO NOT email this address again.

The first reply from anyone actually associated with the project:

from: roger paul <rogerpaulmgmt@aol.com>
to: arikcearbhall@gmail.com
subject: Re: Spaceballs 3D – featuring more Yum! Brands characters?
mailed-by: aol.com

My client Michael Winslow would be up for the challenge

Roger Paul
1650 Broadway
Suite 1105
NY NY 10019
212-262-0008 Phone
212-333-5180 Fax
347-993-0939 Cell

Yeah, that’s actually Michael Winslow‘s management.  He’s “that Police Academy guy” relevant here as the radar operator in Spaceballs.  Dude is awesome.

Then we have…  Silence from everyone else, so far.  I can’t wait to get some more replies.  I just may have to send out some snail mail on this one to the actors & studios.  It is still early, hopefully more responses will pour in!

Death Taco


Death Taco. No, that’s not the coolest new metal or grindcore band, although maybe it should be.  It’s what I’m (of course) calling the newest Taco Bell menu item.  I have had some inquires as to why I hadn’t mentioned it yet.

Well, I did make a faint mention via Facebook or Twitter a while ago, but had declined to rant here as I’ve been relentlessly trying to contact Taco Bell.  You know how successful webforms are, so of course I got no answer from that, then I fished around for email addresses to send a full email, bugged them via Twitter for an address, and even posted an Ask Yahoo! question.  Out of nowhere, I finally received a reply, and I have no idea if it was in reply to the webform, my emails to random Yum! Brands and Taco Bell email addresses, or some other forum.

I’d like to share my original messages with you.  First the one via webform:

Hola, mis amigos de Titan Taco! Firstly, this isn’t about an incident at a specific Taco Bell, but the form didn’t allow room for general inquiries. I’d like to express my disappointment with a commercial that I saw advertising new shrimp tacos. Well, I guess my disappointment is not with the commercial, but with the product… and the main ingredient.  I don’t think I can express my thoughts in a box with a mere 500-character limit. Do you have an actual email address where I can contact someone?

…And this was to some email addresses that I found after some Googling.

From: ERiC AiXeLsyD <world.and.lunar.domination@gmail.com>
Date: Mon, Mar 8, 2010 at 4:11 PM
Subject: Taco Fail
To: webmaster@tacobell.com (and a bunch of other addresses)

Hola, mis amigos de Titan Taco!

I’d like to express my disappointment with a commercial that I saw advertising new shrimp tacos. Well, I guess my disappointment is not with the commercial, but with the product… and the main ingredient.

I have a severe shellfish allergy, and Taco Bell has been a shellfish-free dining safe haven for me for years.  It’s one of the few places where I never had to worry about shrimp, crab, lobster, oysters, etc. ending up in my food, or worse yet… crossing paths in the kitchen somewhere.

I will sadly have to cross Taco Bell off of my list of places to dine… but I’d like you to know that there are many of us out here with severe shellfish allergies who have an increasingly difficult time finding safe places to dine out.  Fast food joints have long been a safe-haven for those of us with a shellfish allergy… as most fine dining and now even chain family style restaurants have several shellfish dishes prepared on multiple kitchen surfaces.  Formerly, as long as I stayed away from Long John Silver’s, I was OK.  Taco Bell, KFC, McDonald’s, Burger King, Wendy’s, Chick-fil-A, …were all safe places.

I guess I’ll now have to get my quick Mexican fix at Qdoba or Chipotle.

If you’d like to know what it’s like to dine out with a shellfish allergy, please read this blog post.

Here’s an excerpt…

If you know me in person, have dined out with me, or have ready any of my lunacy online… you most likely know what I have a severe shellfish allergy.  What does that mean exactly?  Well, it means that I can’t eat any shellfish, or I go into anaphylactic shock.  Not only can I not eat the shellfish (that’s crustaceans & molluscs including but not limited to ,shrimp, prawns, lobster, crab, crayfish, oysters, mussels, clams, scallops, octopi, squid, snails, and probably even scorpions and pill bugs), but I can’t eat any food that comes into contact with it.  That means, if you cook shrimp on the grill, take it off, and put my steak on  without washing the surface, it’s the same as me eating the shrimp.

I certainly can’t expect the restaurant to clean the grill in between every meal, as that’s certainly not productive on their end… I just usually try to see where the shellfish is prepared, and eat from another cooking surface.  That seems easy enough, right?

I get that it’s my responsibility.  Yes, I’ve had an epi pen.  But I’d really love to not ever have the need to use one.  I’ve even considered getting Allergy Cards, but they seem a little pretentious or something… like my verbal reminder isn’t enough.

Well, getting me in to a place with shellfish is an issue in itself.  Why?  Well in with the aforementioned cooking surface issue…

I hope that this helps explain what people like me go through, and I hope that you re-consider selling death-filled tacos!

Running from the border,

-Eric

And, this is the reply, although I’m not sure if it’s the reply to one of the above messages, or in poking around on Twitter:

From: Poetsch, Rob (Public Relations) <Rob.Poetsch@yum.com>
Date: Wed, Mar 31, 2010 at 7:30 PM
Subject: Pacific Shrimp Taco Inquiry
To: “world.and.lunar.domination@gmail.com” <world.and.lunar.domination@gmail.com>
Cc: “Hunsaker, Brittany (Contractor)” <Brittany.Hunsaker@yum.com>

Dear Eric,

Thank you for taking the time to contact us about Shellfish allergens concerning our new Pacific Shrimp Tacos.  We want you to know that we take these matters very seriously and that the business of our customers is our top priority.  We value loyal customers such as yourself and would like to take the opportunity to win your business back.

To ,  to our customers who might have Shellfish allergens, we have displayed information at multiple locations in our fish.  These include Shrimp allergen signs that are placed on our window and door clings as well as in our ads where orders are taken.  While the Pacific Shrimp Tacos are offered for a limited time only, all Taco Bell employees have been trained and certified to not have any food products come in contact with Fish and Shellfish during cooking and/or serving.

We would like to send you some Taco Bell Bucks as a token of our thanks, so please email me back with your mailing address.  We hope you will continue to “Think Outside the Bun” at Taco Bell, and appreciate you taking the time to write to us.

Sincerely,
Rob Poetsch
Taco Bell Public Relations

Rob Poetsch
Taco Bell Corp.
One Glen Bell Way
Irvine, CA 92618
O: 949-863-3915
F: 949-863-2252
rob.poetsch@tacobell.com

Of course, I needed to reply:

From: ERiC AiXeLsyD <world.and.lunar.domination@gmail.com>
Date: Thu, Apr 1, 2010 at 5:15 PM
Subject: Re: Pacific Shrimp Taco Inquiry
To: “Poetsch, Rob (Public Relations)” <Rob.Poetsch@yum.com>
Cc: “Hunsaker, Brittany (Contractor)” <Brittany.Hunsaker@yum.com>

Hello Rob,

Thank you for the reply!  I was beginning to wonder if Taco Bell has a stand on the issue.  While I am pleased to hear about the allergen warning signs along with the employee training and certification, I must say that I still have some reservations about safety.  I am relieved to hear that the shrimp tacos are available for a limited time only.

It is great that you take responsibility in posting signs about allergy warnings.  Your fellow Yum! Brands organization, Pizza Hut, ought to take note.  They display allergen information on their website, noting that the pizza sauce may come into contact with shellfish… but there’s no shellfish on the menu.  When I asked where the contamination may occur (e.g. in the processing/canning facility?) they were unable (or I sadly suspect unwilling) to provide a detailed response.

Back to the subject of Taco Bell… the giant window-clings showing what I’m sure to many is a succulent appetizing piece of shrimp spilling out of a lovely soft taco shell looks to me like a giant Mr. Yuck sticker or the old-time skull & cross-bones “poison” logo that you’d see in cartoons.  They serve as an effective if not spine-chilling reminder as to the presence of shellfish allergens on the premises.  They would also kick my survival instincts into gear, not even letting me enter the presence.  Seriously.  I would wager that right now, it would be pretty difficult to physically get me into a Taco Bell restaurant. My Eustachian tubes are starting to itch just thinking about it.  I realize that this is also a highly personal mental health issue, but one that ought not be taken lightly, as it’s grounded in a very real fear.

Recently I read the blog of a man who almost died when he ordered a vegetarian Indian potato curry dish that he was assured was safe.  Apparently the dish was flavored with a shrimp brine… which ought to be disturbing to vegetarians, vegans, kosher folks, and people with shellfish allergies.  This is alarming to say the least.  I realize that simple cross-contamination may not seem as serious as flavoring an entire dish with shrimp-juice, but I can assure you that it is indeed just as deadly.  Our friends with wheat/gluten and peanut allergies seem to get a lot of attention lately, hopefully it will spill over to the rest of us with the “big 8” and those who aren’t even covered by that umbrella.

Have you taken the allergen training, or do you know what’s involved?  I am finding it hard to tactfully express my concerns about the way that the message was conveyed to Taco Bell employees and the actual willingness of the employees to understand and comply.  We’ve all watched training videos on various subjects and rolled our eyes, promptly taken pamphlets and placed them in the trash, or been angered when someone who doesn’t do our job gives us a new or added process that we must adhere to when we’re sure that the person suggesting the changes has never been in our shoes.

While I mean no disrespect to Taco Bell or any fast food restaurant, have you been to a Taco Bell lately?  Sometimes I am concerned about the personal hygiene and motivation of the employees let alone the cleanliness and efficiency of the kitchen.  Sadly, the low quality and poor service of fast food establishments has become a passively accepted facet of 21st Century life in the United States.  For evidence, I give you the term “McJob“.

I have a theory that for so long now, it has been expressed to kids everywhere to get higher education so you don’t end up as a laborer, janitor, or fast food employee… that fast food jobs have garnered such a negative connotation, the only people left willing to take the jobs are the highly unmotivated individuals, people with no other options, or people using the part time jobs for extra cash with no real pride in their work since there’s no real fear of losing the job or striving to move up the chain of command.

I would invite you to imagine that in the Taco Bell kitchen where you are about to dine there are the standard (and innovative!) sour cream and cheese caulking-gun looking dispensers all loaded on the food preparation area… along side a caulking-gun-looking dispenser filled with a highly toxic pest-control chemical that looks interestingly enough like cheese or sour cream.  Would you still feel safe in eating there?  Sure.  The employees can read.  Sure, they know the difference.  Are they ever rushed in a fast food kitchen?  Do mistakes ever happen?  Of course.  I’m guessing you would at least think twice or watch closely before you dine.

I understand that this scenario is preposterous because I would hope that some sort of federal regulations would forbid any toxic chemicals from being stored in a food preparation area.  No such federal regulations exist for people like me, although Massachusetts is moving forward with this type of thing.

While I trust that your training an certification was put forth with the best of intentions, you must understand that I question its implementation, practicality, and how it’s received and practiced by what amounts to be the first line of contact with your customers… the Taco Bell team member.  What exactly does the certification say?  Does each employee have it, or does a certification apply to an entire restaurant or shift?

I challenge you to quiz the workers at Taco Bells in various locations… inner city, suburbs, malls, and the combo units, and see how much the workers really know about cross-contamination and allergy issues and how they’re observed in a Taco Bell kitchen.  (Hopefully, they fare better than Subway employees.)

All that said, I appreciate and applaud the considerable thought and effort that has already gone into allergen awareness.  Spreading knowledge is the first step.  Did you know that May 9th-15th 2002 is the thirteenth annual Food Allergy Awareness Week?  Now is the time to act and inform, my friend!

I would certainly appreciate some Taco Bell Bucks, if you’ll understand that I may hold on to them until well after the current Pacific Shrimp Taco promotion is over. (Pending reviews, it may not last all that long, eh?) Taco Bell had previously been a shellfish-free Mexican-ish fast food haven for me for many many years.  I can’t tell you how many tacos I ate at the mall nearby to where I grew up when I was a teenager.  A dollar went much further at Taco Bell than it did at McDonald’s, Burger King or anywhere else in the food court.

My address is…

Eric Aixelsyd
XXXXXXXXXXXXXXXXXXX
Pittsburgh, PA  XXXXX-XXXX

I would like to thank you once again for your time and the thoughtful informative reply.  I look forward to perhaps what may be a continued dialog about allergy awareness issues in the fast food industry, and more specifically relating to Taco Bell and other Yum! Brands.

-Eric

Wow, do I hope they write back.

Under the Golden Arches?


Wow, I think I got a reply from this faster than I was in line the last time I went through the McDonald’s drive-through.  You can read the original message with yesterday’s “O’Ffended“, or see the full text below included in their reply.

from McDonalds.CustomerCare@us.mcd.com
to world.and.lunar.domination@gmail.com
date Tue, Mar 9, 2010 at 5:24 AM
subject Message from McDonald’s USA

Hello Eric:

Thank you for taking the time to contact McDonald’s.

We appreciate your comments.  I apologize for your dissatisfaction with our company.  Please know that I have immediately forwarded this information to the appropriate personnel for further review.

Again, thank you for contacting McDonald’s. We hope to have the opportunity of serving you again soon under the Golden Arches.

Jessica
McDonald’s Customer Response Center

ref#:6711209

————————————————————————————————————–

Please do not “reply” to this email response. No “replies” can be received through this mailbox. If you wish to contact McDonald’s Customer Response Center again, please visit our website at http://www.mcdonalds.com

————————————————————————————————————–

McDonald’s now has FREE WiFi at over 11,000 U.S. locations! Find out more at http://www.mcdwireless.com.

You wrote:

Hello friends, You may not know that “Mick/Mic/Mc” is listed in the Racial Slur Database as “Irish | Many Irish surnames begin with ‘Mc’ or ‘Mac.’ Many Irish are also named after the famed Michael Collins, making Michael (Mick) a very common name. Not as derogatory as Paddy.”  I was wondering, in an ever-increasingly politically correct society, why you would continue to use the “Mc” prefix on your items and promotions?

As an American of Irish and Scottish descent, I can’t hep but wonder if I should feel celebrated, or offended?

I mean, the Shamrock Shake is indeed awesome.  Who can get angry about those?  (Except maybe Grimace, who’s no longer around to promote them?)

I realize that the original brothers were named “McDonald”, but why the “Mc” or “Mac” in “McNuggets”, “McCaf??”, “Mayor McCheese”, “Big Mac” or any other McWord? ie – http://en.wikipedia.org/wiki/McWords

Do you feel any responsibility for the Mc-inization of the USA?

Thank you for your time, I can’t wait to hear from you!

-Eric

I wonder who the appropriate parties are… and what do they mean by “under the Golden Arches”?  Is that where Jimmy Hoffa is buried?

O’Ffended


Heh.  You can blame this one on my cousin Melynda.  She encouraged me to write to McDonald’s to try & get free shamrock shake coupons.  I have no idea if this will do the trick or not, but it sure was fun.

Submitted via webform, some links added for your convenience…

from McDonald’s <DoNotReply@mcdonalds.com>
reply-to McDonald’s <DoNotReply@mcdonalds.com>
to world.and.lunar.domination@gmail.com
date Mon, Mar 8, 2010 at 12:33 PM
subject McDonald’s Web Site Comment or Question

Thank you for visiting McDonald’s website. Below is your email which has been submitted to McDonald’s Customer Response Center. While replies to this e-mail cannot be received, should you need to contact us again, please feel free to contact us through mcdonalds.com. Thank you.

Title: Mr.
First Name: Eric
Last Name: Aixelsyd
Mailing Address:
City: Pittsburgh
State: PA
Zip:
Day Phone: 412-555-1212
Evening Phone: 724-555-1212
Contact Time: email only please
Your E-mail Address: world.and.lunar.domination@gmail.com

Comment: Hello friends, You may not know that “Mick/Mic/Mc” is listed in the Racial Slur Database as “Irish | Many Irish surnames begin with ‘Mc’ or ‘Mac.’ Many Irish are also named after the famed Michael Collins, making Michael (Mick) a very common name. Not as derogatory as Paddy.” I was wondering, in an ever-increasingly politically correct society, why you would continue to use the “Mc” prefix on your items and promotions?

As an American of Irish and Scottish descent, I can’t hep but wonder if I should feel celebrated, or offended?

I mean, the Shamrock Shake is indeed awesome.  Who can get angry about those?  (Except maybe Grimace, who’s no longer around to promote them?)

I realize that the original brothers were named “McDonald”, but why the “Mc” or “Mac” in “McNuggets”, “McCafé”, “Mayor McCheese”, “Big Mac” or any other McWord? ie – http://en.wikipedia.org/wiki/McWords

Do you feel any responsibility for the Mc-inization of the USA?

Thank you for your time, I can’t wait to hear from you!

-Eric

Also… just to clarify to everyone out there who asks why I get so upset at  various companies, or why I do this…  most all of the posts in the W(aL)D category are just facetious in nature, or at least they start out that way.  I don’t know why I need to explain this, or if I even should… it may be funnier if you think it’s real.  Ha ha ha.

Man, I can’t believe I forgot to mention Uncle O’Grimacey!

Troy and Dave both get a gold star, but only one gets a coupon…


Well, only Troy & Dave participated in the “I need a whole new level of participation” request in regards to the McReadverspamtiesemntply letter/coupon… and really only Troy made a graph.  But, I said I’d leave it to a vote… so I will.  Apologies that it’s later than I said it would happen… but then again, there can’t be many people hanging on the edge of their seats waiting for the results, as no one else participated.  Ha ha ha.

Here we have Troy’s submission:

Begorrah,
I thought the regular Big Mac was already “snack sized?”

Here’s my Mc-Chart . . .

Normal level ————-_———————.
Big Mac Snack

Here we have Dave’s submission:

Dear McDonald’s,

Fuck you.

Seriously,
Dave.

With the follow-up:

I don’t do visual art.

I have also recently received a coupon for a free McCafé Coffee be cause I re-tweeted something on Twitter at the right time.  I’ll throw that in for the winner too… even thought, they submitted on the 1st page, and not on the actual contest page.

Can I get you to vote for a winner here?

It’s set to end voting next Friday, so pimp this out to all your friends & relatives.

Thanks guys.  When a winner is declared, if you can email or PM or Facebook me a mailing address, I’ll get you your coupons!

I need a whole new level of participation.


OK, so in a recent McBlog, I made a call out to the readers to be creative and active, and make a chart depicting the levels of snacking as  mentioned in my SPAMvertisement from McDonald’s.

So far, Troy is the only one to reply.  While Troy’s submission is a valiant effort, I’d like to see more.

This is my second request, in which I will simultaneously be more stern in my request, and shamelessly plead for your participation. I know you’re out there reading.  I hear things.  I see traffic.  I get notes/comments on other sites.  I get comments here.  Let’s pull it all together here, shall we?

This is what I need: I’d like a chart, graph, illustration, photos of a diorama, cartoon, audio recording, video, whatever you want to create… depicting the “whole new level” of snacking noted in this letter.  Is it a top level?  A side level?  A hidden level?  A secret level?  A low level?  You can even use some of my past McDonald’s-related posts for inspiration.  Is the McGangBang on the map?  Does snack level have a correlation with restroom cleanliness?  Is the ketchup station a mess?  Does Heinz’s opinion count?

Be Our GuestHere’s what you get: Bragging rights.  Well, that, and one of my “Be Our Guest” Cards that entitles you to a free Mac Snack Wrap.  Why only one?  Well, because I already used one… and really, do you need more than one Mac Snack Wrap?  Plus, the letter suggested that I share one… so I am.  Also, it gives me a twisted sense of satisfaction knowing that McDonald’s is (albeit indirectly) sponsoring their own ridicule.

How do we decide who wins? Well, again, this depends on you… the readers.  I believe that I have the option to put up a poll… so once all submissions are in, the voting will go on for a week or so.

How it will go down: Let’s give it to Friday, Feb. 5th, 2010 to get submissions in to me.  We’ll vote the following week, closing & announcing a winner on Friday, Feb. 12th.  You’ll have your free Mac Snack Wrap just in time for Valentine’s Day… so you can show someone you love how cheap you are.  You can get submissions to me by leaving them in the comments here (if you’re ‘net-savvy) or you can email them to world.and.lunar.domination@gmail.com.

So, we’re all clear on this, right?

McReadverspamtismentply


You may remember, a while ago I wrote to McDonald’s about the sandwich-which-can-not-be-named.  I got an envelope in the mail the other day from my McFriends, and I thought “Sweet! A reply about the McGang-Bang!  A real letter!”

Well, I was wrong.  It was some sort of reply/advertisement/spam all rolled into one.  I was very disappointed.  Then, I noticed that the letter wasn’t to Mr. AiXeLsyD, it was to Mr. Carroll… it must have been about the McDonald’s on West Liberty Avenue’s disgusting restroom?  They never did follow up on a local level like they said they would.  Instead, I get this advertisement for the Mac Snack Wrap and the breakfast dollar menu?  Seriously?

At least now I have a contact name.  I’m going to have to resort to snail mail to get a response for a real live person, I believe… anything other than the stupid “we can’t take unsolicited ideas” form letter would be awesome.

Oh well, the advertisement letter & a scan of the two coupons is below… I popped a “void” on them in hopes that Photobucket doesn’t delete the damn things.  They’ve removed old coupons on me before… I usually always blur out any numbers or barcodes that might make them usable.

McDonald's Letter from Salena M. Scardina

McDonald's - Mac Snack Wrap Coupons

Wow, I’m so honored to be contacted with such an auspicious reply!  I’m glad that my contact in 2009 gave them an opportunity to better understand my needs and expectations!  …that were never properly addressed.  I’ve already seen the Mac Snack Wrap commercials and billboards, so I’m now sure how this letter makes me among the first to know… perhaps there are some people in Appalachia and in Alaska that aren’t familiar with the concept of snacking on “a whole new level”.  I’d like to see some sort of chart on the levels of snacking.  Are they the opposite of Dante’s levels of hell?  Or, perhaps… one in the same?  [Insert your own joke about gluttony here.]  I”ll perhaps have to address this in future missives.

In the mean time, I’m making a call to all of my readers… if you can make me a chart of the levels of snacking, it would be greatly appreciated! I’d love to share it with everyone.

Maybe next time, I’ll go with the angle that I find the proliferation of “Mc” to be disturbing to those of us with Celtic heritage…

Don’t ever eat anything anywhere anytime.


So, I admittedly went mental with my last blog post, and it ended up being more of it’s own entity than a tangent or aside… but I think it may give you a little background of what’s going through my head in addition to the regular shock & horror that’s surely intended by the writers/submitters/vloggers of the matters that I’d like to discuss here.  Maybe it’s a part in a series.  I never know exactly where this will go.  Now that you know about my allergy and how it affects me mentally, we can get on with the rest of the issues at hand.

I have had several discussions with friends who have worked in the food industry (as I have not) about kitchen cleanliness issues, server attitudes, and just service in general.  I have a site 90% or so ready to go called Fast Food Fail that I eventually hope to get up n’ running… to point out service issues that I seem to think should not be accepted.  I have been told it’s ridiculous because it’s “only fast food” and that “people working there don’t care” or “don’t make enough money to care.”  Fair enough.  But, I feel this is laziness.  It’s laziness on the part of the food preparer & servers, and laziness on the part of the consumer that just sits back & takes it.  I wanted to focus on fast food because it fits my price range, schedule, and it’s easy to avoid shellfish there… but these articles seem to go from fast food to diners to sit down chains all the way up to the high end places.

Before I go on, a bit of a disclaimer:  It’s been pointed out to me by a few that some of the statements I’m about to quote may be exaggerated for comedic effect shock  value, and what-not…. and that this “doesn’t really happen” anywhere.  Okay.  Opinions noted.  I’m sure my opinions will swing just as far the other way.  A few of my dining pet peeves may even jump out here.

Okay… as I was saying… Sunday night, I sit down to check my email and I get a link to a Yahoo!  news article from their home page that makes me wretch in disgust.  It’s called  20 Secrets Your Waiter Will Never Tell You.  After reading, and clicking through several links around the various sites (you know how it goes), I found 30 Secrets Your Waiter Will Never Tell You — Which seems to be an earlier longer version of the same article by Michelle Crouch.  I’m just going to quote then rant.

Here, from a group that clears a median $8.01 an hour in wages and tips, a few revelations that aren’t on any menu.

Am I to feel sorry because these people make $8.01 per hour?  I have always done the job I was hired to do to the best of my ability no matter what the pay.  It’s the set rate accepted by you the minute you took the job for the services rendered.  If you feel that your time and effort deserve more compensation, then move on.  Don’t give me the “it’s the only job I ca get” crap either… because i it is, then suck it up, and do it to the best of your ability so you’ll be in that mode when something more worth of you comes along.  And, I haven’t worked food service… but I have done construction demolition & labor, cleaned offices for extra cash, and worked on an assembly line… all “menial” and labor-intensive tasks.

2. On Christmas Day, when people ask why I’m there, I might say, “My sister’s been in the hospital,” or, “My brother’s off to war, so we’re celebrating when he gets back.” Then I rake in the tips.
—Chris, a New York City waiter and the founder of bitterwaitress.com

Thanks, you just made me less inclined to believe any back story of any servery anywhere.  I’m sure they’ll all thank you for that.  (Just like the geniuses that say they have a food allergy when they really don’t… but I might get to those people later.)

4. If someone orders a frozen drink that’s annoying to make, I’ll say, “Oh, we’re out. Sorry!” when really I just don’t want to make it. But if you order water instead of another drink, suddenly we do have what you originally wanted because I don’t want to lose your drink on the bill.
—Waitress at a casual Mexican restaurant in Manhattan

Annoying to make? How about you DO YOUR JOB?  I don’t go to work and lie to customers because they’re annoying or it’s annoying to do what they’re calling to ask me to do…  I DO IT, because it’s why I’m there.  You should pick up this attitude too.  If I’m at a restaurant, and it’s on the menu, I damn well better be able to order it.  (This is the standard with Milkshakes at McDonald’s I think.  I can’t remember the last time I had one.  The McDonald’s shake machine repair man must be more elusive than bigfoot riding a unicorn.)  If you’re out or it.s broken or something, there better be a preemptive note in the menu or a verbal notice when I sit down.

5. When I was at one bakery restaurant, they used to make this really yummy peach cobbler in a big tray. A lot of times, servers don’t have time to eat. So we all kept a fork in our aprons, and as we cruised through the kitchen, we’d stick our fork in the cobbler and take a bite. We’d use the same fork each time.
—Kathy Kniss

7. I’ve seen some horrible things done to people’s food: steaks dropped on the floor, butter dipped in the dishwater.
—Waiter at a casual restaurant in the Chicago area

I hope this is the shock value/comedic effect stuff that people are telling me is entirely fictional.  Where would this be acceptable?  Now, you see why I worry about cross contamination so much.

6. If you make a big fuss about sending your soup back because it’s not hot enough, we like to take your spoon and run it under really hot water, so when you put the hot spoon in your mouth, you’re going to get the impression—often the very painful impression—that your soup is indeed hot.
—Chris

Thanks for giving the idea to like minded individuals out there, Chris.  I’ll remember to hold on to my spoon if I ever have the need to send soup back.  I’m generally afraid to ever send anythign back… urban legends like this, and the movies Waiting… and Road Trip “French Toast” scene are why.

10. Oh, you needed more water so badly, you had to snap or tap or whistle? I’ll be right back … in ten minutes.
—Charity Ohlund

Good point, that’s just stupid behavior.  I have no idea why anyone anywhere would find this to be acceptable.

13. Sometimes, if you’ve been especially nice to me, I’ll tell the bartender, “Give me a frozen margarita, and don’t put it in.” That totally gyps the company, but it helps me because you’ll give it back to me in tips, and the management won’t know the difference.
—Waitress at a casual Mexican restaurant in Manhattan

Used to get free soup at Eat ‘n Park this way when I worked night shift nearby.  I always tipped the value of the soup plus some.

19. Trust your waitress. Say something like “Hey, it’s our first time in. We want you to create an experience for us. Here’s our budget.” Your server will go crazy for you.
— Charity Ohlund

After reading all the rest of this stuff, I’m supposed to trust the waitress?

22. When you say, “I’ll have the pasta Alfredo,” it tells me two things: You aren’t interested in trying new things, and you don’t eat out much. Restaurants put this dish on their menus because it’s “safe,” it sells, and it’s cheap to make.
—JR

Or you’re me at an Olive Garden where the Pasta Alfredo is the only thing besides the salad, breadsticks, and pizza that isn’t a possible cross-contamination induced death by anaphylaxis.

28. If you’re worried about cleanliness, check out the bathroom. If the bathroom is gross, you can be sure the kitchen is much worse.
—Waitress at a well-known pizza chain

So, don’t eat at this McDonald’s?  I’ll have to make an exception for Gooski’s with this rule.  Some things, I just don’t need to know.

In a weekly blog called “In the Weeds” for frothygirlz.com, Kansas City waitress Charity Ohlund describes her favorite customer stereotypes:

6. If you have a food allergy, you will talk about it in great detail and then each time I set a new plate in front of you, you will ask me if I remembered your food allergy.

Offense taken.  I get, this list was to be cute & funny… but I make the waitress aware of my allergy once, or sometimes my wife even does it because she knows I’m already on edge, and we never feel the need to mention it a second time.  Sometimes the manager comes out, sometimes the waitress is very understanding and reassuring.  I hope they’re not pulling the wool over my eyes just to get a bigger tip.  And, if it could kill you, you might be a little on edge about it too!  And… even if you have an epi pen… it’s not a life saver, its’s a time buyer… it gives you a good 20 maybe 30 minutes for the EMT’s to arrive & give you another dose until they can get you to the hospital.

That aside, poking around that site more & more, it is entertaining and well written… and I don’t get a malicious feel behind any of the posts.  I guess everyone needs to vent, but in that spirit, I feel free to vent back.

Wow all that in response to just the one article.  I think this just because a series… because I have other pet peeves involved with dining out including tips and closing times… and I came accross many more disturbing revelations in some of the articles/links.  Maybe I’ll pop them all into the next one.

The Mythical Magical McGangbang


You’ve heard of the McGangBang, right?  For the uninitiated, there’s a world out there of fast food items not listed on the menu that are available for your dining pleasure (and most likely for your digestive displeasure) if you’re in the know, and if the employees are in the know.  This list from McDonald’s alone is pretty impressive.  There are many others out there.  My friend Andy used to apparently get a “Volcano” from Taco Bell, which was described to me as a burrito with everything in it.  Now that they have volcano tacos & burritos that are something else entirely, that might be an ordering issue.  If you’ve got time to kill or your interest is piqued, it’s definitely worth Googling.

At any rate, while I have raised a legitimate issue with McDonald’s, and I have gotten one response so far… I decided to use my W(aL)D email address to address a ridiculous issue with them.  So, off to the McWebform I went!  Sadly, you’re forced to pick a category… none of which exactly fits my query.   I think I posted to “McDonald’s U.S. Marketing, Promotions, and Advertising“, but it seems like my answer was brought about by the “Unsolicited Idea Policy“.  Perhaps I’m getting ahead of myself.  On to the emails…

My original submission (via McWebform):

Hello Friends,

I was wondering if you are aware of the mythical magical McGang-Bang, and if at any time in the future, you man be adding it officially to your menu?

I believe it to be a McChicken sandwich stuffed inside a Double Cheeseburger, the new 99¢ McDouble, or even a Big Mac.  The exact specifics are a subject of hot debate, as this is a rare creature, like Bigfoot, el Chupacabra, or the Unicorn.  There is also debate on whether to discard an extra bun or down it whole.

If you do plan to offer this in the future, what would the proper spelling be?  McGangBang, McGangbang, McGang-Bang, or McGang-bang?  I could see how all options would be acceptable?

I’m not sure where the name comes from, but it sure is catchy.  (Much better than “Arch Deluxe”, no?)

I’d like to be able to go into a McDonald’s and order a McGang-Bang without being looked at like I’m crazy when it’s common knowledge among certain circles.

Thanks for your time, I can’t wait to hear your thoughts on the matter!

-E.

Their “we got it, we’ll get back to you” reply:

From: McDonald’s DoNotReply@mcdonalds.com
Date: Thu, Dec 10, 2009 at 10:38 AM
Subject: McDonald’s Web Site Comment or Question
To: world.and.lunar.domination@gmail.com

Thank you for visiting McDonald’s website. Below is your email which has been submitted to McDonald’s Customer Response Center. While replies to this e-mail cannot be received, should you need to contact us again, please feel free to contact us through mcdonalds.com. Thank you.

Title: Mr.
First Name: ERiC
Last Name: AiXeLsyD
Mailing Address: ____ _______ _____ ____ __
City: Pittsburgh
State: PA
Zip: _____-____
Day Phone: 412-555-1212
Evening Phone: 412-555-1212
Contact Time: None.  Email please.
Your E-mail Address: world.and.lunar.domination@gmail.com
Comment: [What you just read above…]

Their “real” reply:

From: McDonalds.CustomerCare@us.mcd.com
Date: Fri, Dec 11, 2009 at 5:08 AM
Subject: Message from McDonald’s USA
To: world.and.lunar.domination@gmail.com

Hello ERiC:

Thank you for contacting McDonald’s recently with your idea for a product or service that you believe would be of interest to us. We appreciate your interest in McDonald’s, but it is our company’s policy not to consider unsolicited ideas from outside the McDonald’s system. We have retained an electronic copy of your submission solely for our records.

It’s not that great ideas cannot come from people outside of McDonald’s. Each year, however, McDonald’s receives thousands of unsolicited ideas and proposals for products and services from individuals as well as companies. Because of the volume of unsolicited ideas and the difficulty of sorting out what is truly a “new” idea as opposed to a concept that has already been considered or developed by McDonald’s, we must adhere to a strict policy of not reviewing any unsolicited ideas that come from outside the McDonald’s family of employees, franchisees and approved suppliers. We realize that we may be missing out on a few good ideas, but we have had to adopt this policy for legal and business reasons.

As a result, we must decline your invitation to review your submission and hope you understand the reasons for this decision.

Again, thank you for thinking of McDonald’s.

Jessica
McDonald’s Customer Response Center

ref#:6525973

————————————————————————————————————–

Please do not “reply” to this email response. No “replies” can be received through this mailbox. If you wish to contact McDonald’s Customer Response Center again, please visit our website at www.mcdonalds.com

————————————————————————————————————–

Are you finished with your holiday shopping? Even the person with everything gets hungry. An Arch Card makes a great holiday gift. For more information visit your local McDonald’s restaurant or our website at http://www.mcdonalds.com/archcard.

You wrote:
[You just read it above…]

Well, apparently my idea went to the wrong department, or someone that’s absolutely no fun.  I didn’t submit an idea!  I asked about a secret menu item…  Hopefully, as we’ve learned with most other web-forms, we submit again, and we get a different person responding.  Although, this looks curiously like a form letter.  Perhaps I should try again in a different category?  Should I ask for the email address of a real live person?  Perhaps I need to Google some names of high-up important McPeople and try to figure out the syntax of the company email addresses.  This worked with great success for me in the past with Boston Market.  Ha ha ha.

Also, I wondered on the Beat if putting a “Mc” in front of everything could be construed as racist?  As an American of Irish and Scottish descent, perhaps I should be taken aback by the flippant use of “Mc” in front of everything?  (By McDoanld’s, and even my own shockingly casual use.) It is after all, listed in the Racial Slur Database and in Wikipedia’s list of ethnic slurs.  Perhaps this is an idea to addressed in the future.  Dave was quick to point out though, that nothing is more racist than 365Black.  Wow.  Just…  Wow.  (…or McWow?) Also… What about leap day?  Is that a day off?

Find any of this amusing?  What’s the next step?